Email Delivery System SendGrid Announces New Pricing Model, Now You Can Pay-As-You-Go

Unlike most, SendGrid , the TechStars -incubated email management and delivery system, loves dealing with overloaded inboxes. In fact, it loves email so much that it has delivered over 9 billion emails for more than 23K companies. This is probably why, since graduating from TechStars, the email enthusiast has raised over $5 million in funding, and brought on former Oracle executive Jim Franklin as CEO in March . While many of us would likely consider ourselves heavy email users, SendGrid targets the addicts. Or, I should say, targets the high performers and enterprises -- businesses that have an output of millions of emails per month. (I passed out just thinking about that.) Examples include businesses like Foursquare, Swipely, and Hootsuite. The startup offers businesses a way to manage emails generated by their web applications and can handle services like subscription, bounce management and complaint feedback. For businesses, it's a very useful tool.