Buffy Protein, the first high-protein dip made with real chicken and cottage cheese, today announced its brand ambassador partnership with two-time WNBA champion and Olympic gold medalist Kelsey Plum. Together, they’re on a mission to fuel high performers with real, delicious, protein-dense fuel. Plum joins Buffy not only as the face of the brand’s upcoming launch but also as a part of the founding team, demonstrating her commitment to the brand’s mission of delivering delicious and nutritious fuel for the next generation of hungry, protein-seeking snackers.
Known for her relentless work ethic and championship mindset, Plum has built a legacy on persistence, intensity, and commitment. It’s those same qualities that define Buffy Protein – the high-protein meat-based dip brand that’s rewriting the rules of snacking with a clear message: You Are What You Meat.
Plum will play an active role in shaping Buffy’s market entry – lending her voice and platform to content collaborations and promotional appearances. She will also spearhead retail expansion by participating in sales pitches to key retailers and promoting Buffy through digital campaigns and in-person events at retail locations as the brand scales distribution across key markets.
“I’m thrilled to be joining Buffy Protein as both an ambassador and a member of their founding team. I strongly believe in this product and the care that goes into every dip. Even in these early stages, I’ve learned so much and have truly enjoyed being part of the behind-the-scenes process. It’s especially meaningful to be working with a female-led company, and I can’t wait for everyone to try it!” – Kelsey plum
“We wanted someone who would actually use Buffy, not just promote it. Kelsey brings credibility to the brand that you can’t buy.” said Emily Williams, co-founder and CEO of Buffy. “When we met Kelsey, we knew she was the perfect partner for our brand. She opens doors we couldn’t open on our own and has already provided valuable input on new flavors and formulations.” said Audrey Melville, co-founder and Chief Dip Officer of Buffy.
Buffy has launched pre-orders for their Whoa, Buffalo flavor. Protein enthusiasts and meat snack fanatics can pre-order at bit.ly/buffypreorder now. The dips will ship early December.
About Buffy Protein
Buffy Protein is a first-of-its-kind protein dense dip made with real chicken and cottage cheese. Buffy is redefining protein snacking with real meat, real flavor, and real energy. Our tasty, chicken-based dips are built to fuel people who live full-throttle. With 9-10 grams of protein per serving and no weird ingredients, Buffy is a snack food for people who do more. You Are What You Meat. Learn more at buffyprotein.com.
Contact
Audrey Melville, Chief Dip Officer
Media Contact
Company Name: Buffy Protein
Contact Person: Audrey Melville
Email: Send Email
Country: United States
Website: www.buffyprotein.com
