CG Life Enhances Strategic Advisory Board

New Appointments Expand Board, Add Experience and Vision to Digital Life Science & Healthcare Marketing Agency

CG Life, an integrated digital marketing and communications agency specializing in life science and healthcare, has expanded and enhanced its Board of Strategic Advisors with key additions to help guide the agency’s continued growth and evolution.

As part of the initiative, CG Life founding partners Jeff Bergau and Murad Sabzali have joined the Board. Both will continue to focus on inorganic growth strategies and network partnerships while working with the other board members to provide objective guidance and counsel to the agency’s executive management team. Managing partners Erik Clausen and Steve Johnson will continue to oversee day-to-day operations and management of CG Life.

“Steve and I are incredibly fortunate to have such an experienced and esteemed group of people to rely upon for counsel and collaboration – especially during a period of such rapid agency growth,” said Clausen. “The evolution of our board will position CG Life for continued strong and healthy expansion while ensuring we remain true to the cultural and business values once established by Jeff and Murad and nurtured to this day. We will continue celebrate, respect, and enrich life – through our interactions with people and the innovations they bring to the world.”

To ensure the Board of Advisors remains a useful and dynamic body for the agency, several other new members and one returning member have been welcomed aboard.

• Christine Yore is currently the Vice President of Global Strategic Initiatives at Ecolab, where she is responsible for mergers and acquisitions, strategic partnerships, and commercial integration. With extensive global market development experience supporting biotech and healthcare industries, she provides CG Life industry insights.
• Jeff Piper is currently the Managing Partner at Semper Fi Partners LLC, where he sources and evaluates investment opportunities across various industries including marketing and communications agencies. As a returning board member, he assists the agency with due diligence, structuring and negotiating transactions, and driving continued bottom-line growth.
• Jeff Schaffnit is currently the General Manager & Head of Rare Blood Disorders at Sanofi Genzyme, where he is focused on driving growth through innovative commercial strategies. He helps CG Life to better understand physician, patient and payer strategies, and clinical development to address rare diseases.
• Joe Kuchta, former President of MERGE, and CEO/Principal of Sandbox and the GA Communication Group agencies. He has spent his 40-year career built on strategic creativity through building, growing, buying, and selling agency businesses. Kuchta advises CG Life on the agency landscape and best practices for agency growth and expansion. He also proudly serves as Vice President on the Board of Directors for The Cancer Support Center of Chicago.

About CG Life

We are CG Life, a life science and healthcare marketing and communications agency. Propelled by science since 2003, our mission is to celebrate scientific discoveries and medical innovations through personal and impactful brand experiences. We integrate smart strategies, inspirational creative, insightful content, clever communications, and digital platforms to create and elevate leading and disruptive science and healthcare brands.

CG Life supports emerging science and technology companies through The Market Element, a CG Life Agency.

Connect with CG Life on LinkedIn, Twitter, Instagram or Facebook.

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