UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                             -----------------------

                                    FORM 8-K

                                 CURRENT REPORT

                             -----------------------

     Pursuant to Section 13 OR 15(d) of the Securities Exchange Act of 1934


                           Date of Report: May 3, 2005

                                  TIFFANY & CO.

             (Exact name of Registrant as specified in its charter)



       Delaware                       1-9494                    13-3228013
(State or other jurisdiction        (Commission               (I.R.S. Employer 
     of incorporation)              File Number)             Identification No.)


 727 Fifth Avenue, New York, New York                             10022
(Address of principal executive offices)                        (Zip Code)


Registrant's telephone number, including area code:  (212) 755-8000

Check the appropriate box below if the Form 8-K filing is intended to 
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions (see General Instruction A.2. below):

[ ] Written communications pursuant to Rule 425 under the Securities Act 
(17 CFR 230.425)

[X] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
240.14a-12)

[ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange
Act (17 CFR 240.14d-2(b))

[ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange
Act (17 CFR 240.13e-4(c))







Item 8.01   Other Events.

On May 3, 2005 Registrant's  Board of Directors amended Section  4.02(a)(iii) of
Registrant's  2005 Employee  Incentive  Plan (the  "Incentive  Plan") to read as
follows:

     (iii) If the  Exercise  Price  and/or tax  withholding  obligation  for any
     Option  or any SAR to be  settled  in  Shares  granted  under  the  Plan is
     satisfied by tendering  Shares to the Company (by either actual delivery or
     attestation),  the number of Shares issued on such exercise  without offset
     for the number of Shares so tendered shall be deemed delivered for purposes
     of determining  the maximum  number of Shares  available for delivery under
     the Plan; if the Exercise Price and/or any tax  withholding  obligation for
     any  Option or SAR  granted  under  the Plan is  satisfied  by the  Company
     withholding  Shares, the full number of Shares for which such Option or SAR
     was exercised,  without reduction for the number of Shares withheld,  shall
     be deemed  delivered  for  purposes of  determining  the maximum  number of
     Shares available for delivery under the Plan.

The  Incentive  Plan is currently  the subject of a proxy  solicitation  sent on
behalf of the  Registrant  in connection  with  Registrant's  Annual  Meeting of
Stockholders  to be held May 19, 2005.  Registrant  seeks, by means of the Proxy
Solicitation, to obtain stockholder approval of the Incentive Plan. Stockholders
are referred to  Registrant's  Proxy  Statement dated April 14, 2005 (the "Proxy
Statement").  The Proxy  Statement  is  available  at  Registrant's  web site at
www.tiffany.com  (go to "About Tiffany" and  "Shareholder  Information" and "SEC
filings")  and may be  viewed  at the web site of the  Securities  and  Exchange
Commission www.sec.gov . HOLDERS OF REGISTRANTS COMMON STOCK ARE ADVISED TO READ
THE PROXY STATEMENT BECAUSE IT CONTAINS IMPORTANT INFORMATION.



                                    SIGNATURE

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                    TIFFANY & CO.


                               BY:  /s/ Patrick B. Dorsey
                                    ______________________________________
                                    Patrick B. Dorsey
                                    Senior Vice President, General Counsel
                                    and Secretary



Date:  May 3, 2005