Form 6-K
 

 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER PURSUANT TO RULE 13a-16 OR
15d-16 UNDER THE
SECURITIES EXCHANGE ACT OF 1934
For the month of October, 2010.
Commission File Number: 001-31221
Total number of pages: 65
 
NTT DOCOMO, INC.
(Translation of registrant’s name into English)
 
Sanno Park Tower 11-1, Nagata-cho 2-chome
Chiyoda-ku, Tokyo 100-6150
Japan
(Address of principal executive offices)
 
Indicate by check mark whether the registrant files or will file annual reports under cover Form 20-F or Form 40-F.
Form 20-F þ     Form 40-F o
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): o
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): o
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
         
  NTT DOCOMO, INC.
 
 
Date: October 29, 2010  By:   /s/ OSAMU HIROKADO    
    Osamu Hirokado   
    Head of Investor Relations   
Information furnished in this form:
     
  Earnings release dated October 28, 2010 announcing the company’s results for the six months ended September 30, 2010
 
   
  Presentation material
 
 

 

 


Table of Contents

     
(DOCOMO LOGO) October 28, 2010
[U.S. GAAP]
(FASF LOGO)
Earnings Release
For the Six Months Ended September 30, 2010
     
Name of registrant:
  NTT DOCOMO, INC. (URL http://www.nttdocomo.co.jp/)
Code No.:
  9437 
Stock exchange on which the Company’s shares are listed:
  Tokyo Stock Exchange-First Section
Representative:
  Ryuji Yamada, Representative Director, President and Chief Executive Officer
Contact:
  Ken Takeuchi, Senior Manager, General Affairs Department / TEL
+81-3-5156-1111
Scheduled date for filing of quarterly report:
  November 4, 2010
Scheduled date for dividend payment:
  November 19, 2010
Supplemental material on quarterly results:
  Yes
Presentation on quarterly results:
  Yes (for institutional investors and analysts)
(Amounts are rounded off to the nearest 1 million yen.)
1. Consolidated Financial Results for the Six Months Ended September 30, 2010 (April 1, 2010 - September 30, 2010)
(1) Consolidated Results of Operations
                                                                 
    (Millions of yen, except per share amounts)  
                                    Income before     Net Income Attributable to  
    Operating Revenues     Operating Income     Income Taxes     NTT DOCOMO, INC.  
Six months ended September 30, 2010
    2,138,152       (0.4 )%     531,470       9.5 %     527,008       9.8 %     309,747       8.8 %
Six months ended September 30, 2009
    2,145,807       (5.4 )%     485,223       (15.9 )%     479,881       (14.3 )%     284,718       (17.9 )%
                 
    Basic Earnings per Share     Diluted Earnings per Share  
    Attributable to     Attributable to  
    NTT DOCOMO, INC.     NTT DOCOMO, INC.  
Six months ended September 30, 2010
  7,444.81 (yen)      
Six months ended September 30, 2009
  6,817.99 (yen)      
(Percentages above represent changes compared to the corresponding previous quarterly period)
(2) Consolidated Financial Position
                                         
    (Millions of yen, except per share amounts)  
                                    NTT DOCOMO, INC.  
            Total Equity     NTT DOCOMO, INC.     Shareholders’     Shareholders’ Equity  
    Total Assets     (Net Assets)     Shareholders’ Equity     Equity Ratio     per Share  
September 30, 2010
    6,831,871       4,842,746       4,816,500       70.5 %   115,765.27 (yen)
March 31, 2010
    6,756,775       4,662,446       4,635,877       68.6 %   111,423.97 (yen)
2. Dividends
                                         
    Cash dividends per share (yen)  
    End of the first     End of the second     End of the third              
Date of record   quarter     quarter     quarter     Year-end     Total  
Year ended March 31, 2010
          2,600.00             2,600.00       5,200.00  
Year ending March 31, 2011
          2,600.00                          
Year ending March 31, 2011 (Forecasts)
                          2,600.00       5,200.00  
Changes in forecasts of dividends during the three months ended September 30, 2010: None
3. Forecasts of Consolidated Financial Results for the Fiscal Year Ending March 31, 2011 (April 1, 2010 — March 31, 2011)
                                                                         
    (Millions of yen, except per share amounts)  
                                                    Net Income     Basic Earnings per  
                                    Income before     Attributable to NTT     Share Attributable to  
    Operating Revenues     Operating Income     Income Taxes     DOCOMO, INC.     NTT DOCOMO, INC.  
Year ending March 31, 2011
    4,209,000       (1.8 )%     840,000       0.7 %     838,000       0.2 %     497,000       0.4 %     11,945.47  
(Percentages above represent changes compared to the corresponding previous year)
Changes in earnings forecasts for the fiscal year ending March 31, 2011 during the three months ended September 30, 2010: Yes

 

 


Table of Contents

4. Others (See “2. Other Information” in the attachment page 11 for more information)
(1)  
Changes in significant subsidiaries for the three months ended September 30, 2010
None
 
   
(Changes in significant subsidiaries for the three months ended September 30, 2010 which resulted in changes in scope of consolidation)
 
 
(2)  
Application of simplified or exceptional accounting
None
 
   
(Application of simplified or exceptional accounting for quarterly consolidated financial statements)
 
 
(3)  
Changes in significant accounting policies, procedures and presentation
 
  i.  
Changes due to revision of accounting standards and other regulations:
None
 
  ii.  
Others:
None
(4)  
Number of issued shares (common stock)
         
i. Number of issued shares (inclusive of treasury stock):
  As of September 30, 2010:
As of March 31, 2010:
  43,790,000 shares
43,790,000 shares
 
       
ii. Number of treasury stock:
  As of September 30, 2010:
As of March 31, 2010:
  2,184,258 shares
2,184,258 shares
 
       
iii. Number of weighted average common shares outstanding:
  For the six months ended September 30, 2010:
For the six months ended September 30, 2009:
  41,605,742 shares
41,759,807 shares
     
* Presentation on the status of quarterly review process:
 
   
This earnings release is not subject to the quartely review process as required by the Financial Instruments and Exchange Act of Japan. As of the date when this earning release was issued, the review process on quartely financial statements as required by the Financial Instruments and Exchange Act had not been finished.
 
* Explanation for forecasts of operation and other notes:
 
   
Forward-looking statements in this earnings release, such as forecasts of results of operations, are based on the information currently available and the certain asumptions that we regard as reasonable, and therefore actual results may differ materially from those contained in or suggested by any forward-looking statements. With regard to the assumptions and other related matters concerning forecasts for the fiscal year ending March 31, 2011, please refer to the attachment pages 10 and 20.

 

 


Table of Contents

CONTENTS OF THE ATTACHMENT
         
    page
Contents of the Attachment
    1  
         
1. Information on Consolidated Results
    2  
(1) Operating Results
    2-8  
(2) Financial Review
    9  
(3) Prospects for the Fiscal Year Ending March 31, 2011
    10  
         
2. Other Information
    11  
(1) Changes in Significant Subsidiaries
    11  
(2) Application of Simplified or Exceptional Accounting
    11  
(3) Changes in Significant Accounting Policies, Procedures and Presentation
    11  
         
3. Consolidated Financial Statements
    12  
(1) Consolidated Balance Sheets
    12  
(2) Consolidated Statements of Income and Comprehensive Income
    13-14  
(3) Consolidated Statements of Cash Flows
    15  
(4) Going Concern Assumption
    16  
(5) Segment Information
    16  
(6) Significant Changes in NTT DOCOMO, INC. Shareholders’ Equity
    16  
         
4. Appendices
    17  
(1) Operating Data for 2nd Quarter of Fiscal Year Ending March 31, 2011
    17  
(2) Definition and Calculation Methods of ARPU and MOU
    18  
(3) Reconciliations of the Disclosed Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures
    19  
         
5. Special Note Regarding Forward-Looking Statements
    20  

 

1


Table of Contents

(DOCOMO LOGO)
Earnings Release for the Six Months Ended September 30, 2010
1. Information on Consolidated Results
(1) Operating Results
i. Business Overview
As Japan’s mobile phone market continues to mature in line with the rise in cellular penetration rate, competition among operators remains intense in such areas as acquisition of subscribers and further improvement of service offerings.
Under these market conditions, we developed our new corporate vision “Pursuing Smart Innovation: HEART” with the aim of achieving further growth and delivering new values to customers in view of the possible changes in society in the future. Meanwhile, we have moved ahead with our customer satisfaction improvement initiatives based on our medium-term action plan “Change and Challenge”. Positioning this fiscal year as “a year to enter the execution phase” to realize the goals of our “Challenge” programs, we have swiftly and steadily implemented various measures to achieve an increase in packet ARPU (average monthly revenue per unit), a smooth introduction of the LTE system and others. As a part of such measures, we entered into a basic agreement to partner with Dai Nippon Printing Co., Ltd. in the area of electronic publishing business for mobile devices and started studies for the provision of new services. In addition, since our consolidated subsidiary Multimedia Broadcasting, Inc. obtained the approval for its base station roll-out plan, we commenced the preparations for the provision of multimedia broadcasting services for mobile devices.
For the six months ended September 30, 2010, although voice revenues declined by ¥79.8 billion from the same period of the prior fiscal year due to a decrease in voice ARPU, packet communications revenues increased by ¥49.1 billion through our endeavors to boost subscribers’ packet usage and expand the uptake of packet flat-rate services. Other revenues increased by ¥36.4 billion mainly due to the increased subscriptions to “Mobile Phone Protection & Delivery Service”. Equipment sales revenues decreased by ¥13.4 billion due to a reduction in the number of handsets sold to agent resellers and a decline of wholesale price per unit. Consequently, we recognized operating revenues of ¥2,138.2 billion (a decrease of ¥7.7 billion from the same period of the prior fiscal year). Since we reduced our network costs through efficient use of capital expenditures and made ongoing cost-cutting efforts, we recognized operating expenses of ¥1,606.7 billion (a decrease of ¥53.9 billion from the same period of the prior fiscal year). As a result, we recorded an operating income of ¥531.5 billion (an increase of ¥46.2 billion from the same period of the prior fiscal year). Income before income taxes was ¥527.0 billion and net income attributable to NTT DOCOMO, INC. was ¥309.7 billion.
 
     
Notes: 1.  
The information in this earnings release is unaudited.
 
2.  
Amounts in this earnings release are rounded off.

 

2


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
Consolidated results of operations for the three months and six months ended September 30, 2009 and 2010, respectively, were as follows:
<Results of operations>
                                 
    Billions of yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Operating revenues
  ¥ 1,061.1     ¥ 1,048.9     ¥ (12.1 )     (1.1 )%
Operating expenses
    827.6       758.0       (69.7 )     (8.4 )
 
                       
Operating income
    233.4       291.0       57.5       24.7  
Other income (expense)
    (1.0 )     (4.5 )     (3.5 )     (356.2 )
 
                       
Income before income taxes
    232.4       286.4       54.0       23.2  
Income taxes
    93.9       116.1       22.3       23.7  
Equity in net income (losses) of affiliates
    (0.5 )     (2.1 )     (1.5 )     (290.7 )
 
                       
Net Income
    138.0       168.2       30.2       21.9  
Less: Net (income) loss attributable to noncontrolling interests
    (0.7 )     (0.6 )     0.0       2.9  
 
                       
Net income attributable to NTT DOCOMO, INC.
  ¥ 137.3     ¥ 167.6     ¥ 30.3       22.0 %
 
                       
EBITDA margin*
    38.6 %     43.8 %     5.2  point      
 
                       
ROCE before tax effect*
    4.5 %     5.4 %     0.9  point      
 
                       
ROCE after tax effect*
    2.7 %     3.2 %     0.5  point      
 
                       
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Operating revenues
  ¥ 2,145.8     ¥ 2,138.2     ¥ (7.7 )     (0.4 )%
Operating expenses
    1,660.6       1,606.7       (53.9 )     (3.2 )
 
                       
Operating income
    485.2       531.5       46.2       9.5  
Other income (expense)
    (5.3 )     (4.5 )     0.9       16.5  
 
                       
Income before income taxes
    479.9       527.0       47.1       9.8  
Income taxes
    194.1       213.2       19.1       9.8  
Equity in net income (losses) of affiliates
    0.3       (3.0 )     (3.3 )      
 
                       
Net Income
    286.1       310.8       24.8       8.7  
Less: Net (income) loss attributable to noncontrolling interests
    (1.3 )     (1.1 )     0.3       19.0  
 
                       
Net income attributable to NTT DOCOMO, INC.
  ¥ 284.7     ¥ 309.7     ¥ 25.0       8.8 %
 
                       
EBITDA margin*
    39.0 %     40.3 %     1.3  point      
 
                       
ROCE before tax effect*
    9.6 %     10.0 %     0.4  point      
 
                       
ROCE after tax effect*
    5.7 %     5.9 %     0.2  point      
 
                       
     
*  
EBITDA and EBITDA margin, as we use them in this earnings release, are different from EBITDA as used in Item 10(e) of Regulation S-K and may not be comparable to similarly titled measures used by other companies. For an explanation of our definitions of EBITDA, EBITDA margin, ROCE before tax effect and ROCE after tax effect, see “4. (3) Reconciliations of the Disclosed Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures” on page 19.

 

3


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
<Operating revenues>
                                 
    Billions of yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Wireless services
  ¥ 951.5     ¥ 955.1     ¥ 3.6       0.4 %
Cellular services revenues
    884.3       871.3       (13.0 )     (1.5 )
- Voice revenues
    487.6       449.2       (38.4 )     (7.9 )
Including: FOMA services
    453.8       434.5       (19.4 )     (4.3 )
- Packet communications revenues
    396.6       422.1       25.5       6.4  
Including: FOMA services
    388.4       418.1       29.7       7.6  
Other revenues
    67.2       83.8       16.6       24.7  
Equipment sales
    109.6       93.8       (15.8 )     (14.4 )
 
                       
Total operating revenues
  ¥ 1,061.1     ¥ 1,048.9     ¥ (12.1 )     (1.1 )%
 
                       
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Wireless services
  ¥ 1,893.3     ¥ 1,899.0     ¥ 5.7       0.3 %
Cellular services revenues
    1,766.2       1,735.5       (30.7 )     (1.7 )
- Voice revenues
    978.3       898.5       (79.8 )     (8.2 )
Including: FOMA services
    904.2       865.7       (38.5 )     (4.3 )
- Packet communications revenues
    787.9       837.0       49.1       6.2  
Including: FOMA services
    769.9       828.2       58.3       7.6  
Other revenues
    127.1       163.5       36.4       28.7  
Equipment sales
    252.5       239.2       (13.4 )     (5.3 )
 
                       
Total operating revenues
  ¥ 2,145.8     ¥ 2,138.2     ¥ (7.7 )     (0.4 )%
 
                       
     
Note:  
Voice revenues include data communications revenues through circuit switching systems.
<Operating expenses>
                                 
    Billions of yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Personnel expenses
  ¥ 62.5     ¥ 63.6     ¥ 1.1       1.7 %
Non-personnel expenses
    498.2       442.8       (55.4 )     (11.1 )
Depreciation and amortization
    168.8       163.9       (4.9 )     (2.9 )
Loss on disposal of property, plant and equipment and intangible assets
    10.4       7.1       (3.3 )     (31.6 )
Communication network charges
    78.1       70.8       (7.2 )     (9.3 )
Taxes and public dues
    9.7       9.7       0.0       0.1  
 
                       
Total operating expenses
  ¥ 827.6     ¥ 758.0     ¥ (69.7 )     (8.4 )%
 
                       
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Personnel expenses
  ¥ 126.8     ¥ 129.4     ¥ 2.6       2.0 %
Non-personnel expenses
    1,001.9       982.1       (19.8 )     (2.0 )
Depreciation and amortization
    337.8       322.0       (15.8 )     (4.7 )
Loss on disposal of property, plant and equipment and intangible assets
    18.6       12.6       (6.0 )     (32.3 )
Communication network charges
    155.8       141.1       (14.7 )     (9.4 )
Taxes and public dues
    19.6       19.5       (0.1 )     (0.6 )
 
                       
Total operating expenses
  ¥ 1,660.6     ¥ 1,606.7     ¥ (53.9 )     (3.2 )%
 
                       

 

4


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
ii. Segment Results
Mobile phone business—
During the three months ended September 30, 2010, we continued our efforts for customer satisfaction improvement and released nine new handset models, including “Raku-Raku PHONE 7”—a model featuring outstanding ease-of-use equipped with “Raku-Raku Site Button” for one-push access to the Internet and compatible with “Deco-mail” pictograms—to deliver products and services catered to the diverse needs of customers. With respect to our corporate marketing business, we received the No. 1 rating for two consecutive years by J.D. Power Asia Pacific in its customer satisfaction study on enterprise mobile phone/PHS users*1.
We announced our service brand for LTE, “Xi” (pronounced crossy), and moved ahead with the preparations for its service launch scheduled for December 2010.
As part of our efforts to boost our packet ARPU, we launched the “sp-mode” service, which enables users to use mail service on smartphones with the same “i-mode” mail address as conventional handsets, and worked to promote the sales of smartphones. We also released a docomo-brand mobile Wi-Fi router device*2, “BF-01B”, which allows users to use handheld gaming consoles, tablet devices and other Wi-Fi-enabled equipment on our FOMA network, and extended the period of our discount campaign for flat-rate data plans aiming to expand subscribers’ data communications usage. Furthermore, we started offering “Overseas Pake-hodai” service, a flat-rate data plan that provides international roaming service users with unlimited data usage for a maximum rate of ¥2,980 per day.
As of September 30, 2010, the total number of our cellular services subscriptions was 56.89 million (an increase of 1.71 million compared to the number as of September 30, 2009), and our cellular churn rate for the three months ended September 30, 2010, was 0.49%. The aggregate number of subscriptions to “Fami-wari MAX50” and other MAX discount programs introduced in August 2007 reached approximately 35.70 million, while the number of subscriptions to the “Value Plan” launched in November 2007 grew to approximately 37.20 million as of September 30, 2010. Although the packet ARPU posted an increase from the same period of the prior fiscal year, the aggregate ARPU for the three months ended September 30, 2010, decreased by 4.1% year-on-year to ¥5,200 due to a drop in voice ARPU, which was negatively affected by the expanded uptake of “Value Plan” and other factors.
With regard to equipment sales, although the total number of handsets sold in the six months period through September 30, 2010 grew by 0.44 million units from the same period of the prior fiscal year to 9.24 million units, equipment sales revenues and cost of equipment sold decreased mainly due to a reduction in the number of handsets sold to agent resellers and a decline of purchase and wholesale price per unit.
As a result of the foregoing, operating revenues and operating income from mobile phone business for the six months ended September 30, 2010, were ¥2,071.8 billion (a decrease of ¥17.2 billion from the same period of the prior fiscal year) and ¥533.1 billion (an increase of ¥43.6 billion from the same period of the prior fiscal year), respectively.
     
*1:  
J.D. Power Asia Pacific 2009-2010 Japan Business Mobile Phone/PHS Service Customer Satisfaction Index StudySM.
 
   
Study results was based on 3,222 responses from 2,345 companies with more than 100 employees. (Each company evaluated up to two mobile phone/PHS providers). www.jdpower.co.jp
 
*2:  
Equipment that relays signals between devices compatible with Wi-Fi (a wireless LAN standard) and other networks.

 

5


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
Number of subscriptions by services, trend of ARPU and other operating data are as follows:
<Number of subscriptions by services>
                                 
    Thousand subscriptions  
                    Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Cellular services
    55,186       56,895       1,708       3.1 %
Cellular (FOMA) services
    51,258       54,940       3,682       7.2  
Including: i-channel services
    16,692       16,747       56       0.3  
Including: i-concier services
    2,337       5,410       3,072       131.4  
Including: packet flat-rate services
    21,900       28,905       7,005       32.0  
Cellular (mova) services
    3,928       1,954       (1,974 )     (50.3 )
i-mode services
    48,670       48,914       245       0.5  
sp-mode services
          270              
     
Notes:  1.  
Number of subscriptions to Cellular services, Cellular (FOMA) services and Cellular (mova) services includes Communication Module services subscriptions.
 
2.  
Effective March 3, 2008, FOMA subscription became mandatory for subscription to “2in1”* services, and those FOMA subscriptions are included in the number of FOMA subscriptions.
 
3.  
Number of subscriptions to packet flat-rate services includes subscriptions to “Pake-hodai double,” “Pake-hodai simple,” “Pake-hodai,” “Pake-hodai full,” “Biz-hodai,” “Flat-rate data plan Standard,” “Flat-rate data plan 64k” and “Flat-rate data plan HIGH-SPEED”. (Number as of September 30, 2009 includes subscriptions to “Biz-hodai double” in addition to the aforementioned plans.)
 
4.  
Number of i-mode subscriptions includes Cellular (FOMA) i-mode subscriptions and Cellular (mova) i-mode subscriptions.
 
*  
“2in1” refers to an optional network service which enables a subscriber to subscribe to an additional phone number and an e-mail address for a single compatible handset.
<Number of handsets sold and churn rate>
                                 
    Thousand units  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Cellular services
    4,464       4,630       166       3.7 %
Cellular (FOMA) services
                               
New FOMA subscription
    1,071       1,209       139       13.0  
Change of subscription from mova to FOMA
    587       339       (248 )     (42.2 )
FOMA handset upgrade by FOMA subscribers
    2,800       3,079       278       9.9  
Cellular (mova) services
                               
New mova subscription
    4       2       (2 )     (60.7 )
mova handset upgrade by mova subscribers and change of subscription from FOMA to mova
    2       1       (1 )     (57.4 )
 
                       
Churn Rate
    0.46 %     0.49 %     0.03  point      
                                 
    Thousand units  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Cellular services
    8,808       9,245       437       5.0 %
Cellular (FOMA) services
                               
New FOMA subscription
    2,057       2,376       319       15.5  
Change of subscription from mova to FOMA
    1,400       792       (608 )     (43.4 )
FOMA handset upgrade by FOMA subscribers
    5,339       6,070       732       13.7  
Cellular (mova) services
                               
New mova subscription
    8       4       (4 )     (52.9 )
mova handset upgrade by mova subscribers and change of subscription from FOMA to mova
    4       2       (2 )     (57.1 )
 
                       
Churn Rate
    0.45 %     0.46 %     0.01  point      

 

6


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
<Trend of ARPU and MOU>
                                 
    Yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Aggregate ARPU* (FOMA+mova)
  ¥ 5,420     ¥ 5,200     ¥ (220 )     (4.1 )%
Voice ARPU
    2,970       2,660       (310 )     (10.4 )
Packet ARPU
    2,450       2,540       90       3.7  
Aggregate ARPU (FOMA)
    5,560       5,260       (300 )     (5.4 )
Voice ARPU
    2,970       2,660       (310 )     (10.4 )
Packet ARPU
    2,590       2,600       10       0.4  
Aggregate ARPU (mova)
    3,500       3,310       (190 )     (5.4 )
Voice ARPU
    2,890       2,750       (140 )     (4.8 )
Packet ARPU
    610       560       (50 )     (8.2 )
 
                       
MOU* (FOMA+mova) (minutes)
    137       135       (2 )     (1.5 )%
                                 
    Yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Aggregate ARPU* (FOMA+mova)
  ¥ 5,430     ¥ 5,190     ¥ (240 )     (4.4 )%
Voice ARPU
    2,990       2,670       (320 )     (10.7 )
Packet ARPU
    2,440       2,520       80       3.3  
Aggregate ARPU (FOMA)
    5,590       5,260       (330 )     (5.9 )
Voice ARPU
    2,990       2,670       (320 )     (10.7 )
Packet ARPU
    2,600       2,590       (10 )     (0.4 )
Aggregate ARPU (mova)
    3,530       3,320       (210 )     (5.9 )
Voice ARPU
    2,920       2,760       (160 )     (5.5 )
Packet ARPU
    610       560       (50 )     (8.2 )
 
                       
MOU* (FOMA+mova) (minutes)
    136       134       (2 )     (1.5 )%
     
*  
See “4. (2) Definition and Calculation Methods of ARPU and MOU” on page 18 for definition and calculation methods.
<Results of operations>
                                 
    Billions of yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Operating revenues from mobile phone business
  ¥ 1,031.1     ¥ 1,017.8     ¥ (13.4 )     (1.3 )%
Operating income from mobile phone business
    234.3       291.2       56.9       24.3  
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Operating revenues from mobile phone business
  ¥ 2,089.0     ¥ 2,071.8     ¥ (17.2 )     (0.8 )%
Operating income from mobile phone business
    489.5       533.1       43.6       8.9  

 

7


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
Miscellaneous businesses—
Operating revenues from miscellaneous businesses for the six months ended September 30, 2010 were ¥66.4 billion, which represented 3.1% of total operating revenues. The revenues derived mainly from home shopping services provided mainly through TV media, high-speed internet connection services for hotel facilities, advertisement services, development, sales and maintenance of IT systems and credit services. Operating expenses and operating loss from miscellaneous businesses were ¥68.0 billion and ¥1.7 billion, respectively.
<Results of operations>
                                 
    Billions of yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Operating revenues from miscellaneous businesses
  ¥ 29.9     ¥ 31.1     ¥ 1.2       4.0 %
Operating income (loss) from miscellaneous businesses
    (0.9 )     (0.2 )     0.7       76.5  
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Operating revenues from miscellaneous businesses
  ¥ 56.8     ¥ 66.4     ¥ 9.6       16.9 %
Operating income (loss) from miscellaneous businesses
    (4.3 )     (1.7 )     2.6       61.3  
iii. Trend of Capital Expenditures
We strived to improve the quality of our FOMA service area thoroughly and appropriately reinforced our network capacity to meet an increase in traffic demand. Since we efficiently implemented these initiatives, total capital expenditures for the six months ended September 30, 2010 were ¥309.8 billion (down 2.0% compared to the same period of prior year).
<Breakdown of capital expenditures>
                                 
    Billions of yen  
    Three months ended     Three months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Mobile phone business
  ¥ 135.6     ¥ 133.3     ¥ (2.3 )     (1.7 )%
Other (including information systems)
    27.4       35.6       8.3       30.2  
 
                       
Total capital expenditures
  ¥ 163.0     ¥ 168.9     ¥ 5.9       3.6 %
 
                       
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Mobile phone business
  ¥ 258.0     ¥ 249.9     ¥ (8.1 )     (3.1 )%
Other (including information systems)
    58.2       59.9       1.7       3.0  
 
                       
Total capital expenditures
  ¥ 316.1     ¥ 309.8     ¥ (6.4 )     (2.0 )%
 
                       

 

8


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(2) Financial Review
i. Financial Position
                                         
    Billions of yen  
                    Increase     (Reference)  
    September 30, 2009     September 30, 2010     (Decrease)     March 31, 2010  
Total assets
  ¥ 6,501.8     ¥ 6,831.9     ¥ 330.1       5.1 %   ¥ 6,756.8  
NTT DOCOMO, INC. shareholders’ equity
    4,552.1       4,816.5       264.4       5.8       4,635.9  
Liabilities
    1,943.4       1,989.1       45.7       2.4       2,094.3  
Including: Interest bearing liabilities
    624.6       609.4       (15.2 )     (2.4 )     610.3  
 
                             
Shareholders’ equity ratio (1)
    70.0 %     70.5 %   0.5  point         68.6 %
Debt ratio (2)
    12.1 %     11.2 %   (0.9 ) point         11.6 %
     
Notes:   (1)  
Shareholders’ equity ratio = NTT DOCOMO, INC. shareholders’ equity / Total assets
 
(2)  
Debt ratio = Interest bearing liabilities / (NTT DOCOMO, INC. shareholders’ equity + Interest bearing liabilities)
ii. Cash Flow Conditions
For the six months ended September 30, 2010, net cash provided by operating activities was ¥633.3 billion, an increase of ¥124.7 billion (24.5%) compared to the same period of the prior year, mainly due to an increase in cash inflow resulting from collections of installment receivable for handsets and a decrease in income tax payment.
Net cash used in investing activities was ¥348.7 billion, a decrease of ¥92.5 billion (21.0%) compared to the same period of the prior year. This was mainly due to an increase of proceeds from redemption of short-term investments, an increase of proceeds from redemption of short-term bailment for consumption to a related party and a decrease in purchases of non-current assets, which were partially offset by an increase in purchases of short-term investments of more than three months for cash management purpose.
Net cash used in financing activities was ¥111.5 billion, a decrease of ¥5.4 billion (4.6%) compared to the same period of the prior year. This was mainly due to a decrease in repayment of long-term debt, which was partially offset by an increase in dividends paid.
The balance of cash and cash equivalents was ¥529.7 billion as of September 30, 2010, an increase of ¥172.0 billion (48.1%) from the prior fiscal year end.
                                 
    Billions of yen  
    Six months ended     Six months ended     Increase  
    September 30, 2009     September 30, 2010     (Decrease)  
Net cash provided by operating activities
  ¥ 508.5     ¥ 633.3     ¥ 124.7       24.5 %
Net cash used in investing activities
    (441.1 )     (348.7 )     92.5       21.0  
Net cash provided by (used in) financing activities
    (116.9 )     (111.5 )     5.4       4.6  
Free cash flows (1)
    67.4       284.6       217.2       322.2  
Free cash flows excluding changes in investments for cash management purposes (2)*
    94.5       284.9       190.4       201.6  
     
Notes:  (1)  
Free cash flows = Net cash provided by operating activities + Net cash used in investing activities
 
(2)  
Changes in investments for cash management purposes = Changes by purchases, redemption at maturity and disposals of financial instruments held for cash management purposes with original maturities of longer than three months
 
*See “4. (3) Reconciliations of the Disclosed Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures” on page 19.

 

9


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(3) Prospects for the Fiscal Year Ending March 31, 2011
As Japan’s mobile phone market continues to mature in line with the rise in cellular penetration rate, competition among operators is expected to remain intense in such areas as acquisition of subscribers and further improvement of service offerings.
Under these market conditions, we have decided to revise our group’s full-year guidance for the fiscal year ending March 31, 2011 as described in the table below.
Although the forecast of cellular services revenues remains unchanged, the operating revenues forecast has been revised downwards by ¥13.0 billion from the initial guidance to ¥4,209.0 billion mainly due to a decrease in equipment sales revenues.
The forecast of operating income remains unchanged from the original forecast of ¥840.0 billion, an increase of ¥5.8 billion from the prior fiscal year, mainly due to a decrease in network costs and on-going cost cutting efforts.
                                         
    Billions of yen  
    Year ending     Year ending                     Year ended  
    March 31, 2011     March 31, 2011     Increase     March 31, 2010  
    (Original Forecasts)     (Revised Forecasts)     (Decrease)     (Actual Results)  
Operating revenues
  ¥ 4,222.0     ¥ 4,209.0     ¥ (13.0 )     (0.3 )%   ¥ 4,284.4  
Operating income
    840.0       840.0                   834.2  
Income before income taxes
    843.0       838.0       (5.0 )     (0.6 )%     836.2  
Net income attributable to NTT DOCOMO, INC.
    497.0       497.0                   494.8  
Capital expenditures
    675.0       675.0                   686.5  
Adjusted free cash flows*
    470.0       480.0       10.0       2.1 %     416.9  
EBITDA*
    1,548.0       1,550.0       2.0       0.1 %     1,568.1  
EBITDA margin*
    36.7 %     36.8 %     0.1  point           36.6 %
ROCE before tax effect*
    15.9 %     15.9 %                 16.3 %
ROCE after tax effect*
    9.4 %     9.4 %                 9.7 %
     
*  
EBITDA and EBITDA margin, as we use them, are different from EBITDA as used in Item 10(e) of Regulation S-K and may not be comparable to similarly titled measures used by other companies. For an explanation of our definition of free cash flows excluding changes in investments for cash management purposes, EBITDA, EBITDA margin, ROCE before tax effect and ROCE after tax effect, see “4. (3) Reconciliations of the Disclosed Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures” on page 19.
The financial forecasts for the fiscal year ending March 31, 2011 are based on the forecasts of the following operating data:
                                         
    Million subscriptions/Yen  
    March 31, 2011     March 31, 2011     Increase     March 31, 2010  
    (Original Forecasts)     (Revised Forecasts)     (Decrease)     (Actual Results)  
Cellular services
    57.45       57.85       0.40       0.7 %     56.08  
Cellular (FOMA) services
    56.22       56.61       0.39       0.7 %     53.20  
Cellular (mova) services
    1.23       1.24       0.01       0.8 %     2.88  
i-mode services
    49.17       48.87       (0.30 )     (0.6 )%     48.99  
Aggregate ARPU* (FOMA + mova)
  ¥ 5,110     ¥ 5,100     ¥ (10 )     (0.2 )%   ¥ 5,350  
Voice ARPU
    2,550       2,540       (10 )     (0.4 )%     2,900  
Packet ARPU
    2,560       2,560                   2,450  
     
Note:  
Number of i-mode subscriptions includes numbers of cellular (FOMA) and cellular (mova) i-mode subscriptions.
 
*  
See “4. (2) Definition and Calculation Methods of ARPU and MOU” on page 18 for definition and calculation methods.

 

10


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
2. Other Information
(1) Changes in Significant Subsidiaries
None
(2) Application of Simplified or Exceptional Accounting
None
(3) Changes in Significant Accounting Policies, Procedures and Presentation
None

 

11


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
3. Consolidated Financial Statements
(1) Consolidated Balance Sheets
                 
    Millions of yen  
    March 31, 2010     September 30, 2010  
ASSETS
               
Current assets:
               
Cash and cash equivalents
  ¥ 357,715     ¥ 529,726  
Short-term investments
    403,010       393,299  
Accounts receivable
    838,226       745,393  
Allowance for doubtful accounts
    (15,633 )     (15,557 )
Credit card receivables
    126,009       150,782  
Inventories
    141,277       174,113  
Deferred tax assets
    100,545       82,928  
Prepaid expenses and other current assets
    109,829       115,915  
 
           
Total current assets
    2,060,978       2,176,599  
 
           
Property, plant and equipment:
               
Wireless telecommunications equipment
    5,478,833       5,536,436  
Buildings and structures
    830,921       837,679  
Tools, furniture and fixtures
    516,084       521,941  
Land
    199,018       199,180  
Construction in progress
    83,608       107,213  
Accumulated depreciation and amortization
    (4,500,874 )     (4,624,610 )
 
           
Total property, plant and equipment, net
    2,607,590       2,577,839  
 
           
Non-current investments and other assets:
               
Investments in affiliates
    578,095       551,411  
Marketable securities and other investments
    151,026       135,425  
Intangible assets, net
    628,691       642,663  
Goodwill
    198,436       196,822  
Other assets
    257,911       254,778  
Deferred tax assets
    274,048       296,334  
 
           
Total non-current investments and other assets
    2,088,207       2,077,433  
 
           
Total assets
  ¥ 6,756,775     ¥ 6,831,871  
 
           
 
               
LIABILITIES AND EQUITY
               
Current liabilities:
               
Current portion of long-term debt
  ¥ 180,716     ¥ 285,363  
Short-term borrowings
    78       76  
Accounts payable, trade
    632,437       513,925  
Accrued payroll
    54,580       52,840  
Accrued interest
    995       990  
Accrued income taxes
    185,890       200,307  
Other current liabilities
    133,466       116,966  
 
           
Total current liabilities
    1,188,162       1,170,467  
 
           
Long-term liabilities:
               
Long-term debt (exclusive of current portion)
    429,553       323,911  
Accrued liabilities for point programs
    151,628       194,172  
Liability for employees’ retirement benefits
    138,447       142,069  
Other long-term liabilities
    186,539       158,506  
 
           
Total long-term liabilities
    906,167       818,658  
 
           
Total liabilities
    2,094,329       1,989,125  
 
           
Equity:
               
NTT DOCOMO, INC. shareholders’ equity
               
Common stock
    949,680       949,680  
Additional paid-in capital
    757,109       757,109  
Retained earnings
    3,347,830       3,549,402  
Accumulated other comprehensive income (loss)
    (37,379 )     (58,328 )
Treasury stock, at cost
    (381,363 )     (381,363 )
Total NTT DOCOMO, INC. shareholders’ equity
    4,635,877       4,816,500  
Noncontrolling interests
    26,569       26,246  
 
           
Total equity
    4,662,446       4,842,746  
 
           
Total liabilities and equity
  ¥ 6,756,775     ¥ 6,831,871  
 
           

 

12


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(2) Consolidated Statements of Income and Comprehensive Income
                 
    Millions of yen  
    Six Months Ended     Six Months Ended  
    September 30, 2009     September 30, 2010  
Operating revenues:
               
Wireless services
  ¥ 1,893,265     ¥ 1,898,995  
Equipment sales
    252,542       239,157  
 
           
Total operating revenues
    2,145,807       2,138,152  
 
           
Operating expenses:
               
Cost of services (exclusive of items shown separately below)
    449,617       451,811  
Cost of equipment sold (exclusive of items shown separately below)
    340,877       320,830  
Depreciation and amortization
    337,809       321,967  
Selling, general and administrative
    532,281       512,074  
 
           
Total operating expenses
    1,660,584       1,606,682  
 
           
Operating income
    485,223       531,470  
 
           
Other income (expense):
               
Interest expense
    (2,989 )     (2,523 )
Interest income
    668       691  
Other, net
    (3,021 )     (2,630 )
 
           
Total other income (expense)
    (5,342 )     (4,462 )
 
           
Income before income taxes
    479,881       527,008  
 
           
Income taxes:
               
Current
    210,887       204,522  
Deferred
    (16,764 )     8,682  
 
           
Total income taxes
    194,123       213,204  
 
           
Equity in net income (losses) of affiliates, net of applicable taxes
    292       (2,978 )
 
           
Net income
    286,050       310,826  
 
           
Less: Net (income) loss attributable to noncontrolling interests
    (1,332 )     (1,079 )
 
           
Net income attributable to NTT DOCOMO, INC.
  ¥ 284,718     ¥ 309,747  
 
           
 
               
Net income
  ¥ 286,050     ¥ 310,826  
Other comprehensive income (loss):
               
Unrealized holding gains (losses) on available-for-sale securities, net of applicable taxes
    14,082       (7,586 )
Change in fair value of derivative instruments, net of applicable taxes
    (35 )     (54 )
Foreign currency translation adjustment, net of applicable taxes
    11,691       (13,335 )
Pension liability adjustment, net of applicable taxes
    296       10  
 
           
Total other comprehensive income (loss)
    26,034       (20,965 )
 
           
Comprehensive income
    312,084       289,861  
 
           
Less: Comprehensive (income) loss attributable to noncontrolling interests
    (1,346 )     (1,063 )
 
           
Comprehensive income attributable to NTT DOCOMO, INC.
  ¥ 310,738     ¥ 288,798  
 
           
 
               
PER SHARE DATA
               
Weighted average common shares outstanding – Basic and Diluted (shares)
    41,759,807       41,605,742  
 
           
Basic and Diluted earnings per share attributable to NTT DOCOMO, INC. (yen)
  ¥ 6,817.99     ¥ 7,444.81  
 
           

 

13


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
                 
    Millions of yen  
    Three Months Ended     Three Months Ended  
    September 30, 2009     September 30, 2010  
Operating revenues:
               
Wireless services
  ¥ 951,470     ¥ 955,098  
Equipment sales
    109,583       93,809  
 
           
Total operating revenues
    1,061,053       1,048,907  
 
           
Operating expenses:
               
Cost of services (exclusive of items shown separately below)
    230,286       229,620  
Cost of equipment sold (exclusive of items shown separately below)
    150,051       136,317  
Depreciation and amortization
    168,804       163,917  
Selling, general and administrative
    278,508       228,101  
 
           
Total operating expenses
    827,649       757,955  
 
           
Operating income
    233,404       290,952  
 
           
Other income (expense):
               
Interest expense
    (1,375 )     (1,196 )
Interest income
    350       334  
Other, net
    38       (3,641 )
 
           
Total other income (expense)
    (987 )     (4,503 )
 
           
Income before income taxes
    232,417       286,449  
 
           
Income taxes:
               
Current
    121,356       114,855  
Deferred
    (27,476 )     1,286  
 
           
Total income taxes
    93,880       116,141  
 
           
Equity in net income (losses) of affiliates, net of applicable taxes
    (529 )     (2,067 )
 
           
Net income
    138,008       168,241  
 
           
Less: Net (income) loss attributable to noncontrolling interests
    (666 )     (647 )
 
           
Net income attributable to NTT DOCOMO, INC.
  ¥ 137,342     ¥ 167,594  
 
           
 
 
Net income
  ¥ 138,008     ¥ 168,241  
Other comprehensive income (loss):
               
Unrealized holding gains (losses) on available-for-sale securities, net of applicable taxes
    3,620       1,371  
Change in fair value of derivative instruments, net of applicable taxes
    (8 )     (29 )
Foreign currency translation adjustment, net of applicable taxes
    2,805       (22,435 )
Pension liability adjustment, net of applicable taxes
    147       46  
 
           
Total other comprehensive income (loss)
    6,564       (21,047 )
 
           
Comprehensive income
    144,572       147,194  
 
           
Less: Comprehensive (income) loss attributable to noncontrolling interests
    (665 )     (624 )
 
           
Comprehensive income attributable to NTT DOCOMO, INC.
  ¥ 143,907     ¥ 146,570  
 
           
 
 
PER SHARE DATA
               
Weighted average common shares outstanding – Basic and Diluted (shares)
    41,759,807       41,605,742  
 
           
Basic and Diluted earnings per share attributable to NTT DOCOMO, INC. (yen)
  ¥ 3,288.86     ¥ 4,028.15  
 
           

 

14


Table of Contents

(DOCOMO LOGO)
 
   
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(3) Consolidated Statements of Cash Flows
                 
    Millions of yen  
    Six Months Ended     Six Months Ended  
    September 30, 2009     September 30, 2010  
Cash flows from operating activities:
               
Net income
  ¥ 286,050     ¥ 310,826  
Adjustments to reconcile net income to net cash provided by operating activities–
               
Depreciation and amortization
    337,809       321,967  
Deferred taxes
    (16,439 )     6,377  
Loss on sale or disposal of property, plant and equipment
    12,973       7,231  
Equity in net (income) losses of affiliates
    (366 )     5,514  
Changes in assets and liabilities:
               
(Increase) / decrease in accounts receivable
    55,730       92,307  
Increase / (decrease) in allowance for doubtful accounts
    1,874       (35 )
(Increase) / decrease in credit card receivables
    (16,735 )     (14,213 )
(Increase) / decrease in inventories
    (54,755 )     (32,919 )
(Increase) / decrease in prepaid expenses and other current assets
    3,987       (5,372 )
(Increase) / decrease in non-current installment receivable for handsets
    13,982       6,210  
Increase / (decrease) in accounts payable, trade
    (136,209 )     (96,289 )
Increase / (decrease) in accrued income taxes
    (31,927 )     14,437  
Increase / (decrease) in other current liabilities
    (3,022 )     (17,558 )
Increase / (decrease) in accrued liabilities for point programs
    18,937       42,544  
Increase / (decrease) in liability for employees’ retirement benefits
    4,951       3,623  
Increase / (decrease) in other long-term liabilities
    18,259       (29,322 )
Other, net
    13,437       17,937  
 
           
Net cash provided by operating activities
    508,536       633,265  
 
           
Cash flows from investing activities:
               
Purchases of property, plant and equipment
    (249,126 )     (215,806 )
Purchases of intangible and other assets
    (132,956 )     (124,330 )
Purchases of non-current investments
    (8,992 )     (2,529 )
Proceeds from sale of non-current investments
    9,124       525  
Acquisitions of new subsidiaries, net of cash acquired
    (24,904 )      
Purchases of short-term investments
    (33,758 )     (373,671 )
Redemption of short-term investments
    6,718       313,394  
Long-term bailment for consumption to a related party
          (10,000 )
Short-term bailment for consumption to a related party
          (20,000 )
Proceeds from redemption of short-term bailment for consumption to a related party
          90,000  
Other, net
    (7,231 )     (6,236 )
 
           
Net cash used in investing activities
    (441,125 )     (348,653 )
 
           
Cash flows from financing activities:
               
Repayment of long-term debt
    (15,000 )     (32 )
Proceeds from short-term borrowings
    138,149       367  
Repayment of short-term borrowings
    (138,149 )     (353 )
Principal payments under capital lease obligations
    (1,696 )     (2,135 )
Dividends paid
    (100,190 )     (108,135 )
Other, net
    (3 )     (1,243 )
 
           
Net cash provided by (used in) financing activities
    (116,889 )     (111,531 )
 
           
Effect of exchange rate changes on cash and cash equivalents
    572       (1,070 )
 
           
Net increase (decrease) in cash and cash equivalents
    (48,906 )     172,011  
Cash and cash equivalents at beginning of period
    599,548       357,715  
 
           
Cash and cash equivalents at end of period
  ¥ 550,642     ¥ 529,726  
 
           
 
               
Supplemental disclosures of cash flow information:
               
Cash received during the period for:
               
Income tax refunds
  ¥ 675     ¥ 301  
Cash paid during the period for:
               
Interest, net of amount capitalized
    3,122       2,530  
Income taxes
    242,683       189,772  

 

15


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(4) Going Concern Assumption
None
(5) Segment Information
Segment information is as follows:
                         
Three months ended   Millions of yen  
September 30, 2009   Mobile phone business     Miscellaneous businesses     Consolidated  
Operating revenues
  ¥ 1,031,139     ¥ 29,914     ¥ 1,061,053  
Operating expenses
    796,867       30,782       827,649  
 
                 
Operating income (loss)
  ¥ 234,272     ¥ (868 )   ¥ 233,404  
 
                 
                         
Three months ended   Millions of yen  
September 30, 2010   Mobile phone business     Miscellaneous businesses     Consolidated  
Operating revenues
  ¥ 1,017,785     ¥ 31,122     ¥ 1,048,907  
Operating expenses
    726,629       31,326       757,955  
 
                 
Operating income (loss)
  ¥ 291,156     ¥ (204 )   ¥ 290,952  
 
                 
                         
Six months ended   Millions of yen  
September 30, 2009   Mobile phone business     Miscellaneous businesses     Consolidated  
Operating revenues
  ¥ 2,089,032     ¥ 56,775     ¥ 2,145,807  
Operating expenses
    1,599,529       61,055       1,660,584  
 
                 
Operating income (loss)
  ¥ 489,503     ¥ (4,280 )   ¥ 485,223  
 
                 
                         
Six months ended   Millions of yen  
September 30, 2010   Mobile phone business     Miscellaneous businesses     Consolidated  
Operating revenues
  ¥ 2,071,802     ¥ 66,350     ¥ 2,138,152  
Operating expenses
    1,538,676       68,006       1,606,682  
 
                 
Operating income (loss)
  ¥ 533,126     ¥ (1,656 )   ¥ 531,470  
 
                 
DOCOMO does not disclose geographical information, since the amounts of operating revenues generated outside Japan are immaterial.
(6) Significant Changes in NTT DOCOMO, INC. Shareholders’ Equity
None

 

16


Table of Contents

(DOCOMO LOGO)
 
 
DOCOMO Earnings Release   Six Months Ended September 30, 2010
4. Appendices
(1) Operating Data for 2nd Quarter of Fiscal Year Ending March 31, 2011
Full-year Forecast: as revised at October 28, 2010
                                             
                Fiscal Year                     [Ref.]  
                Ending Mar. 31,                     Fiscal Year  
        [Ref.]     2011                     Ending Mar. 31,  
        Fiscal Year     Six Months     First Quarter     Second Quarter     2011  
        Ended Mar. 2010     (Apr.-Sep. 2010)     (Apr.-Jun. 2010)     (Jul.-Sep. 2010)     Full-year Forecast  
        Full-year Results     Results     Results     Results     (Revised)  
Number of Subscriptions and Other Operating Data
                                           
Cellular
                                           
Subscriptions
  thousands     56,082       56,895       56,515       56,895       57,850  
FOMA (1)
  thousands     53,203       54,940       54,162       54,940       56,610  
Communication Module Service (FOMA)
  thousands     1,081       1,349       1,212       1,349        
mova
  thousands     2,879       1,954       2,352       1,954       1,240  
Communication Module Service (DoPa)
  thousands     521       454       482       454        
Prepaid
  thousands     37       31       36       31        
Packet Flat-rate Services Subscriptions (2)
  thousands     25,767       28,905       27,491       28,905        
Market Share (3) (4)
  %     50.0       49.3       49.7       49.3        
Net Increase from Previous Period (4)
  thousands     1,481       812       432       380       1,770  
FOMA (1)
  thousands     4,163       1,737       959       778       3,400  
mova
  thousands     (2,682 )     (925 )     (526 )     (398 )     (1,640 )
Churn Rate (4)
  %     0.46       0.46       0.44       0.49        
Number of Handsets (FOMA+mova) Sold (5)
  thousands     18,037       9,245       4,615       4,630        
i-mode
                                           
Subscriptions
  thousands     48,992       48,914       49,061       48,914       48,870  
FOMA
  thousands     47,330       47,876       47,758       47,876       48,210  
i-mode Subscription Rate (4)
  %     87.4       86.0       86.8       86.0       84.5  
Net Increase from Previous Period
  thousands     518       (77 )     69       (146 )     (120 )
i-channel Subscriptions
  thousands     16,818       16,747       16,757       16,747        
i-concier Subscriptions
  thousands     4,200       5,410       4,783       5,410        
sp-mode
                                           
Subscriptions
  thousands           270             270        
ARPU and MOU
                                           
ARPU
                                           
Aggregate ARPU (FOMA+mova) (6)
  yen/month/subscription     5,350       5,190       5,190       5,200       5,100  
Voice ARPU (7)
  yen/month/subscription     2,900       2,670       2,680       2,660       2,540  
Packet ARPU
  yen/month/subscription     2,450       2,520       2,510       2,540       2,560  
ARPU Generated from International Services (8)
  yen/month/subscription     80       90       80       90       90  
Aggregate ARPU (FOMA) (6)
  yen/month/subscription     5,480       5,260       5,260       5,260       5,150  
Voice ARPU (7)
  yen/month/subscription     2,900       2,670       2,670       2,660       2,530  
Packet ARPU
  yen/month/subscription     2,580       2,590       2,590       2,600       2,620  
ARPU Generated from International Services (8)
  yen/month/subscription     80       90       90       90       90  
Aggregate ARPU (mova) (6)
  yen/month/subscription     3,460       3,320       3,330       3,310       3,260  
Voice ARPU (7)
  yen/month/subscription     2,870       2,760       2,770       2,750       2,710  
Packet ARPU
  yen/month/subscription     590       560       560       560       550  
ARPU Generated from International Services (8)
  yen/month/subscription     0       0       0       0       10  
MOU
                                           
MOU (FOMA+mova) (6) 
  minute/month/subscription     136       134       133       135        
MOU (FOMA) (6) 
  minute/month/subscription     142       137       137       138        
MOU (mova) (6) 
  minute/month/subscription     51       45       45       44        
Others
                                           
DCMX Subscriptions (9)
  thousands     11,260       11,950       11,640       11,950       12,730  
     
*  
Please refer to “4. (2) Definition and Calculation Methods of ARPU and MOU” for the definition of ARPU and MOU, and an explanation of the methods used to calculate ARPU and the number of active subscriptions.
 
(1)  
Effective March 3, 2008, FOMA subscription became mandatory for subscription to “2in1” services, and those FOMA subscriptions are included in the number of FOMA subscribers.
 
(2)  
Sum of “Pake-hodai double,” “Pake-hodai simple,” “Pake-hodai,” “Pake-hodai full,” “Biz-hodai,” “Flat-rate data plan Standard,” “Flat-rate data plan 64k” and “Flat-rate data plan HIGH-SPEED” (Number of subscriptions for the fiscal year ended March 31, 2010 includes subscriptions to “Biz-hodai double” in addition to the aforementioned plans.)
 
(3)  
Source for other cellular telecommunications operators: Data announced by Telecommunications Carriers Association
 
(4)  
Data are calculated including communication module services subscriptions.
 
(5)  
Sum of new FOMA/mova subscriptions, change of subscription from mova to FOMA, FOMA handset upgrade by FOMA subscribers, mova handset upgrade by mova subscribers, and change of subscription from FOMA to mova
 
(6)  
Data are calculated excluding communication module services-related revenues and communication module services subscriptions.
 
(7)  
Inclusive of circuit-switched data communication
 
(8)  
Inclusive of voice communication and packet communication
 
(9)  
Inclusive of DCMX mini subscriptions

 

17


Table of Contents

(DOCOMO LOGO)
 
   
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(2) Definition and Calculation Methods of ARPU and MOU
i.  
Definition of ARPU and MOU
  a.  
ARPU (Average monthly Revenue Per Unit):
 
     
Average monthly revenue per unit, or ARPU, is used to measure average monthly operating revenues attributable to designated services on a per subscription basis. ARPU is calculated by dividing various revenue items included in operating revenues from our wireless services, such as basic monthly charges, voice communication charges and packet communication charges, from designated services which are incurred consistently each month, by the number of active subscriptions to the relevant services. Accordingly, the calculation of ARPU excludes revenues that are not representative of monthly average usage such as activation fees. We believe that our ARPU figures provide useful information to analyze the average usage per subscription and the impacts of changes in our billing arrangements. The revenue items included in the numerators of our ARPU figures are based on our U.S. GAAP results of operations. This definition applies to all ARPU figures hereinafter.
  b.  
MOU (Minutes of Use): Average monthly communication time per subscription.
ii.  
ARPU Calculation Methods
  a.  
ARPU (FOMA+mova)
   
Aggregate ARPU (FOMA+mova) =
  Voice ARPU (FOMA+mova) + Packet ARPU (FOMA+mova)
 
         
   
Voice ARPU (FOMA+mova):
  Voice ARPU (FOMA+mova) Related Revenues (basic monthly charges, voice communication charges) / No. of active subscriptions (FOMA+mova)
 
         
   
Packet ARPU (FOMA+mova):
  {Packet ARPU (FOMA) Related Revenues (basic monthly charges, packet communication charges) + Packet ARPU (mova) Related Revenues (basic monthly charges, packet communication charges)}/ No. of active subscriptions (FOMA+mova)
  b.  
ARPU (FOMA)
   
Aggregate ARPU (FOMA) =
  Voice ARPU (FOMA) + Packet ARPU (FOMA)
 
         
   
Voice ARPU (FOMA):
  Voice ARPU (FOMA) Related Revenues (basic monthly charges, voice communication charges) / No. of active subscriptions (FOMA)
 
         
   
Packet ARPU (FOMA):
  Packet ARPU (FOMA) Related Revenues (basic monthly charges, packet communication charges) / No. of active subscriptions (FOMA)
  c.  
ARPU (mova)
   
Aggregate ARPU (mova) =
  Voice ARPU (mova) + Packet ARPU (mova)
 
         
   
Voice ARPU (mova):
  Voice ARPU (mova) Related Revenues (basic monthly charges, voice communication charges) / No. of active subscriptions (mova)
 
         
   
Packet ARPU (mova):
  Packet ARPU (mova) Related Revenues (basic monthly charges, packet communication charges) / No. of active subscriptions (mova)
iii.  
Active Subscriptions Calculation Methods
 
   
Sum of No. of active subscriptions for each month ((No. of subscriptions at the end of previous month + No. of subscriptions at the end of current month) / 2) during the relevant period
     
Note:  
Communication module services subscriptions and the revenues thereof are not included in the ARPU and MOU calculations.

 

18


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
(3) Reconciliations of the Disclosed Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures
The reconciliations for the year ending March 31, 2011 (Revised Forecasts) are provided to the extent available without unreasonable efforts.
i. EBITDA and EBITDA margin
                                         
    Billions of yen  
    Year ending                          
    March 31, 2011     Year ended     Six months ended     Three months ended     Six months ended  
    (Revised Forecasts)     March 31, 2010     September 30, 2009     September 30, 2010     September 30, 2010  
a. EBITDA
  ¥ 1,550.0     ¥ 1,568.1     ¥ 836.0     ¥ 459.1     ¥ 860.7  
 
                             
Depreciation and amortization
    (683.0 )     (701.1 )     (337.8 )     (163.9 )     (322.0 )
Loss on sale or disposal of property, plant and equipment
    (27.0 )     (32.7 )     (13.0 )     (4.3 )     (7.2 )
 
                             
Operating income
    840.0       834.2       485.2       291.0       531.5  
 
                             
Other income (expense)
    (2.0 )     1.9       (5.3 )     (4.5 )     (4.5 )
Income taxes
    (338.0 )     (338.2 )     (194.1 )     (116.1 )     (213.2 )
Equity in net income (losses) of affiliates
    (4.0 )     (0.9 )     0.3       (2.1 )     (3.0 )
Less: Net (income) loss attributable to noncontrolling interests
    1.0       (2.3 )     (1.3 )     (0.6 )     (1.1 )
 
                             
b. Net income attributable to NTT DOCOMO, INC.
    497.0       494.8       284.7       167.6       309.7  
 
                             
c. Operating revenues
    4,209.0       4,284.4       2,145.8       1,048.9       2,138.2  
 
                             
EBITDA margin (=a/c)
    36.8 %     36.6 %     39.0 %     43.8 %     40.3 %
Net income margin (=b/c)
    11.8 %     11.5 %     13.3 %     16.0 %     14.5 %
     
Note:  
EBITDA and EBITDA margin, as we use them, are different from EBITDA as used in Item 10(e) of regulation S-K and may not be comparable to similarly titled measures used by other companies.
ii. ROCE after tax effect
                                         
    Billions of yen  
    Year ending                          
    March 31, 2011     Year ended     Six months ended     Three months ended     Six months ended  
    (Revised Forecasts)     March 31, 2010     September 30, 2009     September 30, 2010     September 30, 2010  
a. Operating income
  ¥ 840.0     ¥ 834.2     ¥ 485.2     ¥ 291.0     ¥ 531.5  
b. Operating income after tax effect {=a*(1-effective tax rate)}
    497.3       493.9       287.3       172.2       314.6  
c. Capital employed
    5,296.1       5,113.5       5,078.7       5,352.9       5,336.0  
 
                             
ROCE before tax effect (=a/c)
    15.9 %     16.3 %     9.6 %     5.4 %     10.0 %
ROCE after tax effect (=b/c)
    9.4 %     9.7 %     5.7 %     3.2 %     5.9 %
     
Notes:  
Capital employed (for annual period) = The average of (NTT DOCOMO, INC. shareholders’ equity + Interest bearing liabilities), each as of March 31, 2010 (or 2009) and 2011 (or 2010)

Capital employed (for six months) = The average of (NTT DOCOMO, INC. shareholders’ equity + Interest bearing liabilities), each as of March 31, 2009 (or 2010) and September 30, 2009 (or 2010)

Capital employed (for three months) = The average of (NTT DOCOMO, INC. shareholders’ equity + Interest bearing liabilities), each as of June 30, 2010 and September 30, 2010

Interest bearing liabilities = Current portion of long-term debt + Short-term borrowings + Long-term debt

Effective tax rate:40.8%
iii. Free cash flows excluding changes in investments for cash management purposes
                                         
    Billions of yen  
    Year ending                          
    March 31, 2011     Year ended     Six months ended     Three months ended     Six months ended  
    (Revised Forecasts)     March 31, 2010     September 30, 2009     September 30, 2010     September 30, 2010  
Free cash flows excluding changes in investments for cash management purposes
  ¥ 480.0     ¥ 416.9     ¥ 94.5     ¥ 237.7     ¥ 284.9  
 
                             
Changes in investments for cash management purposes *
          (398.0 )     (27.0 )     (192.1 )     (0.3 )
 
                             
Free cash flows
    480.0       18.9       67.4       45.6       284.6  
 
                             
Net cash used in investing activities
    (686.0 )     (1,163.9 )     (441.1 )     (346.3 )     (348.7 )
Net cash provided by operating activities
    1,166.0       1,182.8       508.5       392.0       633.3  
     
Note: *  
Changes in investments for cash management purposes were derived from purchases, redemption at maturity and disposals of financial instruments held for cash management purposes with original maturities of longer than three months. Net cash used in investing activities includes changes in investments for cash management purposes except for the year ending March 31, 2011. The effect of changes in investments for cash management purposes is not taken into account when we forecasted net cash used in investing activities for the year ending March 31, 2011 due to the difficulties in forecasting such effect.

 

19


Table of Contents

(DOCOMO LOGO)
     
DOCOMO Earnings Release   Six Months Ended September 30, 2010
5. Special Note Regarding Forward-Looking Statements
This earnings release contains forward-looking statements such as forecasts of results of operations, management strategies, objectives and plans, forecasts of operational data such as the expected number of subscriptions, and the expected dividend payments. All forward-looking statements that are not historical facts are based on management’s current plans, expectations, assumptions and estimates based on the information currently available. Some of the projected numbers in this earnings release were derived using certain assumptions that are indispensable for making such projections in addition to historical facts. These forward-looking statements are subject to various known and unknown risks, uncertainties and other factors that could cause our actual results to differ materially from those contained in or suggested by any forward-looking statement. Potential risks and uncertainties include, without limitation, the following:
(1)  
Changes in the business environment in the telecommunications industry, such as intensifying competition from other service providers or other technologies caused by Mobile Number Portability, new market entrants and other factors, could limit our acquisition of new subscriptions and retention of existing subscriptions, or may lead to diminishing ARPU or an increase in our costs and expenses.
(2)  
Current and new services, usage patterns, and sales schemes introduced by our corporate group may not develop as planned, which could affect our financial condition and limit our growth.
(3)  
The introduction or change of various laws or regulations or the application of such laws and regulations to our corporate group could restrict our business operations, which may adversely affect our financial condition and results of operations.
(4)  
Limitations in the amount of frequency spectrum or facilities made available to us could negatively affect our ability to maintain and improve our service quality and level of customer satisfaction.
(5)  
Other mobile service providers in the world may not adopt the technologies that are compatible with those used by our corporate group’s mobile communications system on a continual basis, which could affect our ability to sufficiently offer international services.
(6)  
Our domestic and international investments, alliances and collaborations may not produce the returns or provide the opportunities we expect.
(7)  
As electronic payment capability and many other new features are built into our cellular phones/devices, and services of parties other than those belonging to our corporate group are provided through our cellular handsets/devices, potential problems resulting from malfunctions, defects or loss of handsets/devices, or imperfection of services provided by such other parties may arise, which could have an adverse effect on our financial condition and results of operations.
(8)  
Social problems that could be caused by misuse or misunderstanding of our products and services may adversely affect our credibility or corporate image.
(9)  
Inadequate handling of confidential business information including personal information by our corporate group, contractors and others, may adversely affect our credibility or corporate image.
(10)  
Owners of intellectual property rights that are essential for our business execution may not grant us the right to license or otherwise use such intellectual property rights on acceptable terms or at all, which may limit our ability to offer certain technologies, products and/or services, and we may also be held liable for damage compensation if we infringe the intellectual property rights of others.
(11)  
Natural disasters, power shortages, malfunctioning of equipment, software bugs, computer viruses, cyber attacks, hacking, unauthorized access and other problems could cause failures in the networks, distribution channel and/or other factors required for the provision of service, disrupting our ability to offer services to our subscribers and may adversely affect our credibility or corporate image.
(12)  
Concerns about wireless telecommunication health risks may adversely affect our financial condition and results of operations.
(13)  
Our parent company, NIPPON TELEGRAPH AND TELEPHONE CORPORATION (NTT), could exercise influence that may not be in the interests of our other shareholders.
     
*  
Names of companies, products, etc., contained in this release are the trademarks or registered trademarks of their respective organizations.

 

20


Table of Contents

(GRAPHIC)
NTT DOCOMO, INC. Results for the first six months of the fiscal year ending Mar. 31, 2011 October 28, 2010 Copyright (C) 2010 NTT DOCOMO, INC. All rights reserved.

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 1Forward-Looking Statements This presentation contains forward-looking statements such as forecasts of results of operations, management strategies, objectives and plans, forecasts of operational data such as the expected number of subscriptions, and the expected dividend payments. All forward-looking statements that are not historical facts are based on management’s current plans, expectations, assumptions and estimates based on the information currently available. Some of the projected numbers in this presentation were derived using certain assumptions that are indispensable for making such projections in addition to historical facts. These forward-looking statements are subject to various known and unknown risks, uncertainties and other factors that could cause our actual results to differ materially from those contained in or suggested by any forward-looking statement. Potential risks and uncertainties include, without limitation, the following: (1) Changes in the business environment in the telecommunications industry, such as intensifying competition from other service providers or other technologies caused by Mobile Number Portability, new market entrants and other factors, could limit our acquisition of new subscriptions and retention of existing subscriptions, or may lead to diminishing ARPU or an increase in our costs and expenses. (2) Current and new services, usage patterns, and sales schemes introduced by our corporate group may not develop as planned, which could affect our financial condition and limit our growth. (3) The introduction or change of various laws or regulations or the application of such laws and regulations to our corporate group could restrict our business operations, which may adversely affect our financial condition and results of operations. (4) Limitations in the amount of frequency spectrum or facilities made available to us could negatively affect our ability to maintain and improve our service quality and level of customer satisfaction. (5) Other mobile service providers in the world may not adopt the technologies that are compatible with those used by our corporate group’s mobile communications system on a continual basis, which could affect our ability to sufficiently offer international services. (6) Our domestic and international investments, alliances and collaborations may not produce the returns or provide the opportunities we expect. (7) As electronic payment capability and many other new features are built into our cellular phones/devices, and services of parties other than those belonging to our corporate group are provided through our cellular handsets/devices, potential problems resulting from malfunctions, defects or loss of handsets/devices, or imperfection of services provided by such other parties may arise, which could have an adverse effect on our financial condition and results of operations. (8) Social problems that could be caused by misuse or misunderstanding of our products and services may adversely affect our credibility or corporate image. (9) Inadequate handling of confidential business information including personal information by our corporate group, contractors and others, may adversely affect our credibility or corporate image. (10) Owners of intellectual property rights that are essential for our business execution may not grant us the right to license or otherwise use such intellectual property rights on acceptable terms or at all, which may limit our ability to offer certain technologies, products and/or services, and we may also be held liable for damage compensation if we infringe the intellectual property rights of others. (11) Natural disasters, power shortages, malfunctioning of equipment, software bugs, computer viruses, cyber attacks, hacking, unauthorized access and other problems could cause failures in the networks, distribution channel and/or other factors required for the provi sion of service, disrupting our ability to offer services to our subscribers and may adversely affect our credibility or corporate image. (12) Concerns about wireless telecommunication health risks may adversely affect our financial condition and results of operations. (13) Our parent company, NIPPON TELEGRAPH AND TELEPHONE CORPORATION (NTT), could exercise influence that may not be in the interests of our other shareholders. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
FY2010/1H (1Q+2Q cumulative) Financial Results Highlights Copyright (C) 2010 NTT DOCOMO, INC. All rights reserved.

 

 


Table of Contents

(GRAPHIC)
U.S. SLIDE No.3FY2010/1H(1Q+2Q cumulative)FinancialResultsGAAP 2009/4-92010/4-9FY2010Progress to Changes(Full-year forecast) (3)forecast (1) (2) (1H) (1)(1H) (2)(2) / (3) Revised OperatingRevenues2,145.82,138.2-0.4%4,209.050.8% (Billions of yen) CellularServices Revenues1,766.21,735.5-1.7%3,405.051.0% (Billions of yen) OperatingExpenses1,660.61,606.7-3.2%3,369.047.7% (Billions of yen) OperatingIncome485.2531.5+9.5%840.063.3% (Billions of yen) IncomeBefore Income Taxes479.9527.0+9.8%838.062.9% (Billions of yen) Net IncomeAttributable to NTT DOCOMO, INC.284.7309.7+8.8%497.062.3% (Billions of yen) EBITDA Margin- 39.040.3+1.3 Points36.8 (%)* AdjustedFree Cash Flow94.5284.9+201.6%480.059.4% (Billions of yen) * Consolidated financialstatements in this documentare unaudited. longerthan three months.Adjusted free cash flow excludes the effects of uncollected revenues due to bank holidays at the end of the fiscal year and changes in investments for cash management purposes with original maturities of * For an explanation ofthe calculation processes of thesenumbers, please see the reconciliationsto the most directly comparablefinancial measures calculated and presentedin accordance with U.S. GAAPandthe IR page of our website, www.nttdocomo.co.jp RESULTSFOR2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 4FY2010/1H (1Q+2Q cumulative) Financial Results Highlights (1) ?FY2010/1H (1Q+2Q cumulative) Financial Results Highlights: Favorable growth of net additions No. of net adds: 810,000. of Initiatives to address new markets(Up 230,000 (39%) year-on-year) — -e.g., smartphones,e.g., PC data devices, Achieved YOY increase (up 5.0%)(up 5. in total digital photo frames, etc. .handset sales for the first time in 3 years fi in 3 Accelerated growth of packet ARPU Expansion of packet flat-rate -Up ¥90 year-on-year — - (FY2010/2Q) services subscriptions Packet revenues: Up ¥49.1 billion (6.2%) year-on-year .1 (6. -on- Growth of new business domains Expansion of “other revenues” ((Overseas platform/home shopping/credit services) s Up ¥36.4 billion year-on-year .4 — - Continual efficiency improvement of network-related costs — Decreased operating expenses Down ¥53.9 billion year-on-year Reduction of general expenses RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 5FY2010/1H(1Q+2Q cumulative) Financial Results Highlights (2) Key factors behind YOY changes in operating income in Decrease in network-related costs*2: Down ¥36.5 billion Decrease in equipment sales Increase in Impact of of expenses*1: “Value Plan”:other expenses: Down ¥29.4 billionUp ¥12.1 billion Down approx. . Decrease in voice ¥55.0 billion ¥55.0 revenues: Down ¥79.8 billion Operating OperatingDecrease in equipment sales income incomerevenues: Down ¥13.4 billion ¥531.5 billion ¥485.2 billionIncrease in other revenues: Up ¥36.4 billion Up ¥46.2 billion (+9.5%) year-on-year Increase in packet revenues: Up ¥49.1 billion Operating revenues:Operating expenses: Down ¥7.7billionDown ¥53.9 billion FY2009/1HFY2010/1H *1: Sum of cost of equipment sold and distributor commissions *2: Sum of communication networks charges, depreciation and amortization , and loss on disposal of property, plant and equipment RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.6 50%-OFF Monthly Charge Discount Plans/“Value Plan” · Subscription rate of billing plans offering 50% discount on basic monthly charge grew to over 80% Negative impact on revenues became insignificant · Number of “Value Plan” subscriptions continued to increase 50%-Off Monthly Charge Discount Plans — “Value Plan” subscriptions/ No. of subs & subscription rate . of & “Value Course” selection rate : 50%-OFF monthly charge discount plan subscription rate : “Value Course” selection rate*3 : No. of users subscribing to “Family Discount"*1+“Ichinen Discount” : No. of “Value Plan” subscriptions for over 10 years : No. of “MAX Discount"*2subscriptions Subscription rate: Subscription rate: 65% (Subscription rate: %) (Million subs) (Selection rate: %) (Million subs) 90% 50 100% 40 80% 45 90% 35 70% 40 80% 30 60% 35 70% 25 50% 30 60% 20 40% 25 50% 15 30% 20 40% 10 20% 15 10% 10 30% 5 0% 5 20% 0 08/9 08/12 09/3 09/6 09/9 09/12 10/3 10/6 10/9 08/9 08/12 09/3 09/6 09/9 09/12 10/3 10/6 10/6 *1: Inclusive of “Office Discount” and “Business Discount” subscriptions *3: Percentage of users who chose “Value Course” among total users who purchased *2: “Fami-wari MAX 50”, “Hitoridemo Discount 50” and “Office-wari MAX 50” a handset using new handset purchase methods RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.7 Cellular(FOMA+mova)ARPU · FY2010/2Q aggregate ARPU: ¥5,200 (down 4.1% year-on-year) packet ARPU: ¥2,540 (up 3.7% year-on-year) (yen) FY2008 Aggregate ARPU:¥5,710 (Down 10.2% year-on-year) (Down 10.2% year-on-year) FY2009 Aggregate ARPU:¥5,350 (Down 6.3% year-on-year) (Down 6.3% year-on-year) FY2010 8,000 Voice: ¥3,330 (Down 20.0% year-on-year) Voice: ¥3,330 (Down 20.0% year-on-year) Voice: ¥2,900Voice: ¥2,900 (Down 12.9% year-on-year) (Down 12.9% year-on-year) Packet: ¥2,380 (Up 8.2% year-on-year) Packet: ¥2,380 (Up 8.2% year-on-year) Packet: ¥2,450 (Up 2.9% year-on-year) Packet: ¥2,450 ( Up 2.9% year-on-year) 6,000 5,890 5,860 5,730 5,390 5,440 5,420 5,470 5,190 5,200 5,100 5,060 4,000 2,410 2,430 2,450 2,440 2,470 2,510 2,540 2,560 2,330 2,390 2,420 2,000 0 4-6(1Q) 7-9(2Q) 10-12(3Q) 09/1-3(4Q) 4-6(1Q) 7-9(2Q) 10-12(3Q) 10/1-3(4Q) 4-6(1Q) 7-9(2Q) FY2010 (Full-year forecast) Voice ARPU 3,560 3,450 3,340 2,970 3,010 2,970 3,030 2,590 2,680 2,660 2,540 Packet ARPU 2,330 2,410 2,390 2,420 2,430 2,450 2,440 2,470 2,510 2,540 2,560 (Incl.) Int’l services ARPU 80 90 80 70 70 80 80 80 80 90 90 YOY changes in packet ARPU (%) 9.9 9.0 8.6 6.6 4.3 1.7 2.1 2.1 3.3 3.7 4.5 For an explanation on ARPU, please see slide “Definition and Calculation Methods of MOU and ARPU” in this document RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.8 Total Handset Sales · Total no. of handsets sold in FY2010/1H: 9.24 million units (Up 5.0% year-on-year)· Full-year forecast: 18.70 million units (Million units) 16.0 : Total no. of handsets sold (docomo + au + SOFTBANK) Full-year forecast: 18.70 million : Total no. of handsets sold (docomo) (Up 3.5% year-on-year) 12.0 8.0 FY2010/1Q FY2010/2Q (3 months) (3 months) Up 6.2% Up 3.7% year-on-year year-on-year 5.32 5.35 5.03 4.95 4.0 4.51 4.34 4.46 4.20 4.61 4.63 FY2008 (full-year): 20.13 million FY2010/1H: FY2009 (full-year): 18.04 million (Down 21.8% year-on-year) 9.24 million (Down 10.4% year-on-year) (Up 5.0% YOY) 0 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q FY2008 FY2009 FY2010 Calculated based on financial results materials of each company Handsets sold by TU-KA and EMOBILE are not included RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 9Churn Rate E FY2010/1H churn rate: 0.46% ¡Cellular (FOMA+mova) Churn Rate (%) FY2007 full-year churn rate: 0.80% FY2008 full-year churn rate: 0.50% FY2008 full-year churn rate: 0.46% 2.00 1.50 SoftBank 1.00 0.94KDDI (au) 0.85 0.68 0.74 0.510.52 0.52docomo 0.50 0.440.46 0.450.490.49 0.440.44 £MAX Discount services (Aug. 07) £Value Course (Nov. 07) 0.00 1Q2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q FY2007FY2008FY2009FY2010 ŸBased on financial results materials of each company RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 10No. of Net Additions E Total no. of net additions for FY2010/1H: 810,000 (Up 230,000 (39%) year-on-year) E FY2010 full-year forecast revised to 1.77 million (Up 400,000 from initial forecast) ¡No. of net additions: FY2008 : FY2009 (Million subs): FY2010 100 1.00 0.800.90 0.81 0.600.66 0.59 0.55 0.40 0.20 0 0 FY2008FY2009FY2010FY2008FY2009 #ãŠú First half i4-9ŒŽj Second half‰ºŠúi10-3ŒŽj RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.11 Subscriber Migration to FOMA · No. of subscribers who have migrated to FOMA in FY2010/1H : 0.79 million FY2010/2Q (3 months) (3 No. of migrationsNo. of (Million subs) Numbers in parentheses indicate the percentage of FOMA subscriptions to total cellular subscriptions 340,000 6,000 60.0 56.51 56.89 57.85 55.44 56.08 1.24 54.16 54.60 54.86 55.19 1.95 53.39 53.63 53.94 2.88 2.35 3.93 3.39 mova 5.56 4.62 50.0 7.49 6.66 5,000 8.43 9.44 56.61 54.16 54.94 (98%) 40.0 53.20 (95.8%) (96.6%) 4,000 52.05 51.26 (94.9%) 50.25 (93.9%) 49.04 (92.9%) 47.49 (91.6%) (89.8%) 46.44 (87.7%) 45.20 30.0 43.95 (86.1%) 3,000 (84.3%) (82.3%) 2,000 20.0 1,000 10.0 00 08/3 08/6 08/9 08/12 09/3 09/6 09/9 09/12 10/3 10/6 10/9 11/3 (Forecast) FY2007 FY2008 FY2009 FY2010 Inclusive of Communication Module Service subscriptions RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
Principal Actions and Results Copyright (C) 2010 NTT DOCOMO, INC. All rights reserved.

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 13Principal Actions for FY2010 Actions for customer satisfaction improvement Brush up quality of all customer interfaces joining forces of the entire company (After-sales support, billing plans, customer treatment at shops, etc.) Actions for increasing packet usage Expansion of smartphone marketGrowth of flat-rate subscriptions Expanded sales of new devices Execution of measures for boosting PC data devices, mobile Wi-Fi router,packet usage of medium/light users digital photo frame, etc. New actions LTE service launchE-books, car navigation service RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 14Customer Satisfaction Improvement (1) EContinued/implemented various measures aimed at improving area quality and after-sales support Field staff dispatch within 48 hoursFree battery pack/portable charger Visit &¡FY2010/1H:¡FY2010/1H: Investigate Approx. 31,000 visitsApprox. 4.21 million units Battery pack ¡Cumulative after launch: (Since Oct. 1, 2008) ¡Cumulative after revamping Approx. 99,000 visitsprogram: (Since Jul. 1, 2009) Portable chargerApprox. 1033 million units “Mobile Phone Checking Service“Water-logged handset data restoration service ¡FY2010/1H: ¡FY2010/1H: Approx. 3.56 million casesNo. of cases accepted:Approx. 48,000 Successful restoration rate: Approx. 81% Tester ¡Cumulative after launch: (Since Jul. 1, 2009)¡Cumulative after launch: (Since Nov. 1, 2008) Approx. 7.08 million cases No. of cases accepted:Approx. 137,000 Successful restoration rate: Approx. 78% RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.15 Customer Satisfaction Improvement (2) · Received No.1 rating in J.D. Power Asia Pacific Japan Business Mobile Phone/PHS Service Customer Satisfaction Index Study for 2 straight years (Sept. 16, 2010)*1 · Received No. 1 rating in Nikkei BP Consulting customer satisfaction survey on mobile data communications services users for 2 straight years*2 · Aim to receive No. 1 customer satisfaction rating also for consumer services Overall score No. 1 Overall satisfaction score Responsiveness No. 1 docomo 641 of sales contact customer Industry 609 Aim Service content average to Service quality satisfaction Scores improved achieve Awarded No.1 for 2 straight years in all elements Cost Data card users Received highest score in 6 items out of in 6 of rating No. 1 total 15 items including “overall satisfaction” 15 satisfaction scores for: Area coverageArea coverage Responsiveness - Service area Communication After-salesAfter-sales (Outdoor (Outdoor && of retailer/shopof retailer/shop - Communication quality quality quality support support indoor) indoor) attendants attendants - Overall rating *2 *1 Source: J.D. Power Asia Pacific 2009-2010 Japan Business Mobile Phone/PHS Service Customer Satisfaction Index StudySM. Study results was based on 3,222 responses from individuals responsible for supervising or deciding upon telephone services at 2,345 businesses with more than 100 employees. (Each respondent evaluated up to two mobile telephone/PHS providers). www.jdpower.co.jp *2 Source; Nikkei BP Consulting “2ndMobile data devices customer satisfaction survey: area coverage (outdoor), area coverag e (indoor) , communications quality (disruption of connection), responsiveness of retailer/shop attendants, after-sales support scores” RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.16 Growth of Packet ARPU · Year-on-year growth rate of packet ARPU has accelerated · No. of packet flat-rate services subscriptions grew to approx. 28.90 million as a result of aggressive promotion YOY packet ARPU comparison No. of packet flat-rate services subs*2/Subscription rate*3 (Growth rate) (Yen) (Subscription rate) (Million subs) Subscription rate: Subscription rate: 4.0% 2,550 70% 35 58% : YOY growth rate*1(%) : Subscription rate (left axis) : Packet ARPU (yen) 60% 30 : No. of subs (right axis) 3.0% 2,500 50% 25 40% 20 2.0% 2,450 30% 15 20% 10 1.0% 2,400 FY2010 Targets No. of packet flat-rate services subs: No. of flat-rate subs: 31.90 million 31.90 10% Packet flat-rate services subscription rate: 63% flat-rate rate: 63% 5 0.0% 2,350 0 0% 0 1Q 2Q 3Q 4Q 1Q 2Q 09/6 09/9 09/12 10/3 10/6 10/9 FY2009 FY2010 *1: Excludes impact of i-mode monthly charge hike applied from June 2008 *2: Include subscriptions to “Pake-hodai”, “Pake-hodai full”, “Pake-hodai double”, “Pake-hodai simple”, “Biz-hodai” services and flat-rate data plans *3: Packet flat-rate services subscription rate=No. of packet flat-rate services subscriptions/(Total FOMA i-mode subscriptions + No. of flat-rate subs without i-mode subscription+ No. of data plan subs) RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 17i-mode Packet Usage Expansion (1) E Actively guide users to “docomo map navi” navigation service from the location information contained in iMenu, i-concier and other service. E Provide maps by DOCOMO and allow free access by content providers, to stimulate the use of maps by end users and thereby increase packet usage “docomo map navi” (Planned launch; Oct. 29, 2010) Location information contained in i-mode sites, etc. in i- . Linkage between map apps Display map Display route and navigation service and Current location/Address info iMenuGuide to i-mode sites i- “docomo i-concier i-& various other services & map navi” mapLink Newly add “map” to iMenu to enable quick Capture medium/light users display of current Displays locationmap with who had been reluctant to use application maps to one click RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 18i-mode Packet Usage Expansion (2) E Enrich variety of services and content that can be used by medium/light users i Bodymo“docomo-no-omake” Mobile phone carried by user all the time assists user’sGives complimentary original content gifts(=“Omake”) created health management with funfrom our advertisement frame “Walk with you” to the winners of lottery among the i-mode users who accessed our specially Exercise supportDiet supportContinue with fun developed web site Daily step count Game that progresses managementCalorie intake & nutrition based on step count balance check Walking/joggingExchange medals earned ,o,t,r,g i n i n based on exercise/mealW W Fitness checkDaily diet management“Omake” records with various prizes ¡No. of subscriptions (Million subs) 0.60 0.50 0.40 s e e Los1 try per day 0.30Lo Gives away original standby screen, 0.20“chaku-uta” songs and other original 0.10goods available only on this site 0.00 May Jun Jul Aug Sep No. of subscriptions topped 500,000. of Boost content usage of medium/light users and continues to grow steadily to RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 19“i-concier” (1) E Total “i-concier” subscriptions topped 5.40 million, and no. of content titles continued to increase steadily ¡No. of subscriptions“Pre-Colle” Premium Collection (Million subs) 6.00 Delivers information concerning new products, t h5.41 r o wsale and complimentary gifts of prominent brands 4.00tg4.78 f a s a d4.20 t eToruCa coupon S 3.10of each brandInformation 2.00 2.34 1.56 0.93 11/8 2010 ,l,#,Ž10F00 08/ 12 09/ 3 09/ 06 09/ 09 09/ 12 10/ 3 10/ 6 10/ 9 ¡No. of content posted on iMenuStarbucks Coffee (titles)ToruCa was updated. ,U,O,OPike Place Roast now h t611707available in Japan r o w tg f a s493548 a d t e423 ,S,O,OS 332 ,Q,O,O 191244 08/ 12 09/ 3 09/ 6 09/ 9 09/ 12 10/ 3 10/ 6 10/ 9 RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.20 “i-concier” (2) — Information Sites Powered by “i-concier” - · No. of content providers increased significantly after launch of B-to-B-to-C model · Information unique and relevant to each region delivered by local businesses/retailers Assists attraction of customers and sales promotion with “i-concier” based on B-to-B-to-C model Easy Low cost Effective Content provider Service provided for Messages can be Posting on DOCOMO’s mobile site only need to prepare ¥630/month displayed a PC with on standby screen Shop information can be posted as (tax included) Internet connection part of search results of shops near user’s current location, etc. Server required for information delivery to be prepared by DOCOMO ¦ No. of “i-concier” content providers Types of content Coupons delivered can 800 delivered using be updated anytime 700 information sites 600 powered by “i-concier” 500 Use ranking by industry 400 No. 1: Restaurants/bars 300 200 No. 2: Supermarkets/drug stores 100 No. 3: Hair/nail salons 0 10/ 3 10/ 6 10/ 9 RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 21Smartphones (1) E Released Galaxy S, which sold more than 5.00 million units worldwide, on Oct. 28, 2010E Galaxy Tab scheduled to go on sale in late November 2010 “Super high-resolution smartphone” SUPER AMOLED (super organic EL) display 4-inch large touch panel screen Full high-vision video playback, high-vision video shooting Light (118g) and slim (less than 10 mm) All-around “exceptionally portable tablet” 7-inch large touch panel screen Weight: 382g, Thickness: 12.1mm Exceptionally portable tablet device that can be held easily with one hand Android Ver. 2.2 OSSupport of docomo services Flash Player 10.1e-book Multi-touchdocomo markettrial service RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 22Smartphones (2) E Further enrich product lineup, content and services E Sales accelerated following the launch of “sp-mode”. Smartphone adoption expected to expand in full scale Rich lineup of products2010 Winter/Spring: 7 new models (planned) Enrich product lineup to cater to diverse customer needs ModelModel Model Model compatiblecompatible compatible compatible withwith withwith Osaifu- Osaifu-dynapocketone-seg one-seg LYNXkeitai keitai BlackBerrybroadcasting broadcasting e-walllet e-walllet XperiaTMBold 9700Galaxy SGalaxy Tab Enrichment of content/services ¡“docomo market” (Portal site for smartphones) ¡“sp-mode” (Launched Sept. 1, 2010) Targets for Mar. 31, 2011: . (ISP for smartphones) Selected high-quality content — Mail service353 content titles (-docomo.ne.jp)(As of Oct. 1, 2010) (As of Oct. 1, 2010)Approx. 700 . Pictogram Deco-mail Deco-mail Music/video: 1,000 titles 340,000 subsAndroid market content: Content payment serviceDeco-mail content: 10,000 pcs — pcs Over 135,000 content titles (As of Oct. 24, 2010)(As of Sept. 30, 2010) Access restriction serviceE-books: 100,000 titles E- ŸXperia is a trademark or registered trademark of Sony Ericsson Mobile Communications AB RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.23 PC Data Communications (1) · Both no. of devices sold and subscriptions achieving favorable growth Data card users PC data device sales Data plan* subscriptions No. 1 satisfaction scores for: - Service area Forecast as of Mar. 31, 2011: FY10 full-year sales target: — Communication quality - Overall rating Approx. 1.50 million Approx. 700,000 Source: Nikkei BP Consulting“2ndMobile data devices customer (Million subs) satisfaction survey: area coverage (outdoor), area coverage (indoor) , 1.21 communications quality (disruption of connection), responsiveness of 1.20 retailer/shop attendants, after-sales support scores” 0.77 (1,000 units) : Flat-rate data plans 1.07 200 1.00 : Usage -based billing plans 0.65 0.96 0.55 0.80 0.80 0.40 0.67 0.60 0.58 0.28 0.53 0.50 100 0.47 0.20 0.44 0.12 0.160.40 0.08 0.10 0.20 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 08/6 08/9 08/12 09/3 09/6 09/9 09/12 10/3 10/6 10/9 FY2008 FY2009 FY2010 * Total number of subscriptions to usage-based billing plans, “Flat-Rate Data Plan Standard” and “Flat-Rate Data Plan 64K” (including “Value Plans”) RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.24 PC Data Communications (2) · Prepare proper environment to have customers choose our services, with the aim of further reinforcing data device sales Create environment to have customers choose DOCOMO Product lineup Billing plan Product lineup that allows use of service with Extend period of discount campaign for various devices new subscribers (Until Dec. 31, 2010) FY2011 elease inedfor r Plann Rates(Conceptual) LTE/3G-enabled -mobile Wi-Fi router Wi-Fi PC with built-in Rate (yen/month) communication module 5,985 USB/card-type 4,410 Planned for release Offer discount of within 2010 ¥1,575/month for 1 year Int’l roaming-enabled Mobile Wi-FI router Broad area coverage/Favorable data speeds RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 25LTE (1) E Steadily moved ahead with preparations for planned service launch in Dec. 2010E Provide brand-new services leveraging LTE’s distinctive features-“high-speed”, “large-capacity” and “low-latency” transmission ¡LTE’s distinctive features¡Service brand/logo High-speedLarge-capacityLow-latency Transmission Transmission rateSpectrum latency efficiency (maximum effect) Approx. Approx.Approx. 10-fold*3-fold1/4 (Comparison with FOMA (HSPA) service) ,w ,‰ (Pronounced “Crossy”) Area expansion using an overlay approach to existing 3G areas The “X” denotes both “connection” and “infinite possibility”, and the “i” both individual user” and “innovation. 3G area LTE areas * Comparison of LTE max. downlink speed of 75Mbps with HSPA max. downlink speed of 7.2Mbps RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 26LTE (2) E Planned base station deployment in FY2010: Approx. 1,000 BTSs in Tokyo/Nagoya/OsakaE Details concerning devices/billing plans to be announced on Nov. 8, 2010 FY2010FY2011FY2012 LTE-related CAPEX: Approx. ¥100.0 billionApprox. ¥170.0 billion Approx ¥35.0 billion (From (Dec. 2010) June 2010) Approx. 15,000 BTSs £Data communication deviceApprox. 40% £POP coverage Mobile Wi-Fi router (planned) £Handset-type device (planned) commercialLTE Cumulative no. of base stations: Approx. 1,000 BTSs Trial service Approx. 5,000 BTSs operationTokyo: Approx. 800Major cities (breakdown) Nagoya: Approx. 100Approx. 20% POP coverage Osaka: Approx. 100across Japan networklaunch Approx. 7% POP coverage of Prefectural capital-size cities Tokyo/Osaka/Nagoya RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.27 E-Book Service · Promote E-publishing and retail business jointly with Dai Nippon Printing, Co., Ltd (DNP). Study possible formation of a joint-venture company. · E-book trial service for smartphones launched on Oct. 28, 2010. Coexistence of real & cyber services One-stop management of physical and Provision of original electronic books (Bookshelf service) Point sharing with physical stores content at book stores Digital books purchased at electronic stores Books purchased at physical stores A new service leveraging DOCOMO’s communications technologies, DNP’s publishing know-how and customer base of two companies Trial e-book service for smartphones Wide array of content Wi-Fi No content fee (free)* (Plan to offer approx. 60 types) (Trial period: Until Dec. 27, 2010) In your favorite place Smartphones Dedicated e-readerdevices In a cafe At a time of your In a train convenience In your living room Tablet devices In a style you like Use on various devices (multi-device) Use in various locations (multi-access) * Free service provided to customers who agree to reply to survey. Packet communications fee to be charged separately. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.28 docomo Drive Net · Plan to start “docomo Drive Net” information delivery service for car navigation systems in November 2010 · Aim to invigorate the wireless navigation market through the convergence with mobile services and advancing the functional capabilities of “docomo Drive Net” service ed d n nn e pllaa n Latest map Latest area info. io nnp . nssioxp aa n Traffic info. eexp . icee errvvic Local ads SSe Update POI content*1d ed difference with Online VICS n nn e pllaa n current map + io nn pnssioxp aa n Probe*2 eexpicee errvvic SSe Link with mobile PC PC/mobile Latest Group services Latest Traffic Disaster linkage map update location area info. info. info. sharing Access site & search ed d Mobile phone n nn e pllaa nio nn pnssioxp aa n eexp Navigation system with icee Smartphone + car-mount cradle errvvic Other devices built-in comm. module + — SSe -in . App compatible with “Drive Net” (car navigation & map) Mobile Car-mount Smartphone phone cradle Tablets, etc. *1: POI (Point of Interest): Information on various facilities linked with current location or drive route, etc. *2 Probe: Location information obtained from traveling vehicles RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 29Mobile Multimedia Broadcasting Service E Multimedia Broadcasting, Inc., an investee of DOCOMO, won the approval for building the infrastructure for multimedia broadcasting service for mobile devicesE Aim to realize unprecedented services converging broadcasting and telecommunications File casting service (Multimedia Broadcasting, Inc.) MoviesNewspaperDrama Automatic data storage Music‰1ŠyBookGame Streaming service Base stationLive broadcast SportsNewsConcertviewing Broad adoption of compatible of Rich portfolio of content of Affordable rates devices at an early date at Ally withAlly partner who owns strength Plan to offer services at reasonable rates to at Over 50.00 million units of devices 50.00 of in content businessin (e.g., broadcasters)(e.g., starting from approx. ¥300/month . expected to be adopted to be (In 5 (In 5th thyear after service launch) RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 30Global Expansion -TTSL/TTML (India) EGrew to India’s 4th largest mobile operator with over 80 million subscribers E Plan to launch 3G services in Nov. 2010, ahead of other carriers who won 3G license as a result of spectrum auction*1 TTSL/TTML (India)¡3G service Plan to launch services progressively from Nov. 5, 2010, Total subscriptions: Topped 80 million in 9 circles where TTSL/TTML won license (October 2010) ¡No. of subscriptions*2Jammu & Subscriber Punjab Kashmir Himachal (Million subs)share: 80Pradesh 11.5% No. of subscriptions more than Haryana doubled compared to Mar. 2009UP(W) Delhi 70 when DOCOMO made investment., making TTSL the No. 4 operator Assam, in India by market shareRajasthanNorth East 60UP(E) Bihar MadhyaWest GujaratBengal 50Subscriber.Pradesh share:Kolkata Maharashtra Orissa 8.9% 40GSM service launch GSM Mumbai (Jun. 24, 2009) (Jun. 24, 2009) Andhra 30Pradesh 09/4 5 6 7 8 9 10 11 12 10/1 2 3 4 5 6 7 8 ¡GSM roll-out (brand: TATA DOCOMO)Karnataka Chennai Tamil Kerala Service areas18 circlesNadu (As of Aug. 2010)(Out of India’s total 22 circles) *1: BSNL/MTNL launched 3G services in 2009. *2: No. of subscriptions and market share are the total of GSM and CDMA services of TTSL and TTML (Source: TRAI) RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
Names of companies, products, etc., contained in this document are trademarks or registered trademarks of their respective organizations

 

 


Table of Contents

(GRAPHIC)
Appendices Copyright (C) 2010 NTT DOCOMO, INC. All rights reserved.

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 33Cellular(FOMA+mova) E MOU for FY2010/1H was 134 minutes (Down 1.5% year-on-year) (minutes)(%) 20025 180FY08 full-year MOU: 137 minutes FY08 full-year MOU: 137 FY09 full-year MOU: 136 minutes FY09 full-year MOU: 136 20 (Down 0.7% year-on-year) 0.7% year-on-year)(Down 0.7% year-on-year) 0.7% year-on-year) 16015 14010 1205 1000 80-5 60-10 40-15 20-20 0-25 4-6(1Q)7-9(2Q) 10-12(3Q) 09/1-3(4Q) 4-6(1Q)7-9(2Q) 10-12(3Q) 10/1-3(4Q) 4-6(1Q)7-9(2Q) MOU (left axis)137138139133135137138133133135 YOY changes in MOU (right axis)-2.1-1.40-1.5-1.5-0.7-0.70-1.5-1.5 ŸFor an explanation on MOU, please see “Definition and Calculation Methods of MOU and ARPU” in this presentation. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 34Operating RevenuesU.S. GAAP (Billions of yen) 6,000 5,000 4,209.04,222.0 4,000 Down 0.4% 3,000 2,145.82,138.2 2,000 1,000 0 (Billions of yen)2011/3 (Full year2011/3 (Full year 2009/4-9i1H)2010/4-9i1H) forecast)forecast) (Announced 10/28/2010) (Announced 4/28/2010) Equipment sales revenues252.5239.2 464.0 477.0 Other revenues127.1163.5 340.0 340.0 Cellular services revenues (voice, packet)1,766.21,735.5 3,405.0 3,405.0 Ÿ“International services revenues” are included in “Cellular services revenues (voice, packet)”. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 35Operating ExpensesU.S. GAAP (Billions of yen) 5,000 4,000 3,369.03,382.0 Down 3.2%3,000 1,660.61,606.72,000 1,000 0 2011/3 (Full year 2011/3 (Full year (Billions of yen)2009/4-9i1H)2010/4-9i1H) forecast)forecast) (Announced 10/28/2010) (Announced 4/28/2010) Personnel expenses126.8 129.4 265.0 267.0 Taxes and public duties19.6 19.5 39.0 40.0 Depreciation and amortization337.8 322.0 683.0 682.0 Loss on disposal of property, plant and18.6 12.6 44.0 49.0 equipment and intangible assets Communication network charges155.8 141.1 267.0 271.0 Non-personnel expenses1,001.9 982.1 2,071.0 2,073.0 (Incl.) Revenue-linked expenses*597.2542.71,123.01,124.0 (Incl.) Other non-personnel expenses404.7439.4948.0949.0 * Revenue-linked expenses: Cost of equipment sold + distributor commissions + cost of docomo point service RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 36Capital Expenditures (Billions of yen) 800 675.0675.0700 600 500 Down 2.0% 400 316.1309.8 300 200 100 0 (Billions of yen)2011/3 (Full year2011/3 (Full year 2009/4-9i1Hj2010/4-9i1Hj forecast)forecast) (Announced 10/28/2010)(Announced 4/28/2010) Other (information systems, etc.)58.259.9 160.0 160.0 Mobile phone business (LTE)-10.5 32.0 35.0 Mobile phone business (FOMA)215.5185.7 371.0 375.0 Mobile phone business (mova)3.12.6 5.0 3.0 Mobile phone business (Other)39.451.1 108.0 102.0 RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 37Operational Results and Forecasts 2009/4-92010/4-9Changes2011/3 (1H) (1)(1H) (2)(1) ¨(2)(Full-year forecast) No. of Subscriptions (thousands)*155,18656,895+3.1%57,850 mova3,9281,954-50.3%1,240 FOMA51,25854,940+7.2%56,610 i-mode48,67048,914+0.5%48,870 sp-mode-270—Communication Module 1,5361,803+17.4%1,920 Services Market share (%)50.349.3-1.0 Points- Total handsets sold8,8089,245+5.0%- Cellular Handsets sold New84-52.9%-mova (thousands)Replacement42-57.1%-(including handsets sold without New2,0572,376+15.5%- Phone involving sales by Migration DOCOMO)FOMA1,400792-43.4%- from mova Other*25,3396,070+13.7%- Churn rate (%)0.450.46+0.01 Points-ARPUiFOMA+movaj(yen)*35,4305,190-4.4%5,100 MOUiFOMA+movaj(minutes)*3136134-1.5%- *1 Communication Module Service subscriptions are included in the number of cellular phone subscriptions in order to align the calculation method of subscribers with that of other cellular phone carriers. (Market share, the number of handsets sold and churn rate are calculated inclusive of Communication Module Service subscriptions.) *2 Other includes purchases of additional handsets by existing FOMA subscribers. *3 For an explanation of MOU and ARPU, please see “Definition and Calculation Methods of MOU and ARPU” in this presentation. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No. 38FY2010/2Q Financial ResultsUS GAAP 2009/7-92010/7-9Changes (2Q) (1)(2Q) (2)(1) ¨(2) Operating Revenues 1,061.11,048.9-1.1% (Billions of yen) Cellular Services Revenues 884.3871.3-1.5% (Billions of yen) Operating Expenses 827.6758.0-8.4% (Billions of yen) Operating Income 233.4291.0+24.7% (Billions of yen) Income Before Income Taxes232.4286.4+23.2% iBillions of yenj Net Income attributable to NTT DOCOMO, INC.137.3167.6+22.0% (Billions of yen) EBITDA Margin (%) *38.643.8+5.2 Points Adjusted Free Cash Flow 185.3237.7+28.3% (Billions of yen) ** ŸConsolidated financial statements in this document are unaudited. ŸAdjusted free cash flow excludes the effects of changes in investment for cash management purposes derived from purchases, redemption at maturity and disposals of financial instruments held for cash management purposes with original maturities of longer than three months. * For an explanation of the calculation processes for these numbers, please see the reconciliations to the most directly comparable financial measures calculated and presented in accordance with GAAP and the IR page of our website, www.nttdocomo.co.jp. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.39 Definition and Calculation Methods of MOU and ARPU MOU (Minutes of usage): Average communication time per one month per one user. ARPU (Average monthly Revenue Per Unit): Average monthly revenue per unit, or ARPU, is used to measure average monthly operating revenues attributable to designated services on a per subscription basis. ARPU is calculated by dividing various revenue items included in our wireless services revenues, such as monthly charges, voice transmission charges and packet transmission charges, from designated services which are incurred consistently each month, by the number of active subscriptions to the relevant services. Accordingly, the calculation of ARP U excludes revenues that are not representative of monthly average usage such as activation fees. We believe that our ARPU figures provide useful information to analyze the average usage per subscription and the impacts of changes in our billing arrangements. The revenue items included in the numerators of our ARPU figures are based on our U.S. GAAP results of operations. Aggregate ARPU (FOMA+mova): Voice ARPU (FOMA+mova) + Packet ARPU (FOMA+mova) Voice ARPU (FOMA+mova): Voice ARPU (FOMA+mova) Related Revenues (monthly charges, voice transmission charges) / No. of active cellular phone subscriptions (FOMA+mova) Packet ARPU (FOMA+mova): {Packet ARPU (FOMA) Related Revenues (monthly charges, packet transmission charges) + Packet ARPU (mova) Related Revenues (monthly charges, packet transmission charges)} / No. of active cellular phone subscriptions (FOMA+mova) Aggregate ARPU (FOMA): Voice ARPU (FOMA) + Packet ARPU (FOMA) Voice ARPU (FOMA): Voice ARPU (FOMA) Related Revenues (monthly charges, voice transmission charges) / No. of active cellular phone subscriptions (FOMA) Packet ARPU (FOMA): Packet ARPU (FOMA) Related Revenues (monthly charges, packet transmission charges) / No. of active cellular phone subscriptions (FOMA) Aggregate ARPU (mova): Voice ARPU (mova) + Packet ARPU (mova) Voice ARPU (mova): Voice ARPU (mova) Related Revenues (monthly charges, voice transmission charges) / No. of active cellular phone subscriptions (mova) Packet ARPU (mova): Packet ARPU (mova) Related Revenues (monthly charges, packet transmission charges) / No. of active cellular phone subscriptions (mova) Number of active subscriptions used in ARPU and MOU calculations are as follows: Quarterly data: sum of “No. of active subscriptions in each month"* of the current quarter Half-year data: sum of “No. of active subscriptions in each month"* of the current half Full-year data: sum of “No. of active subscriptions in each month"* of the current fiscal year * “No. of active subscriptions in each month”: (No. of subs at end of previous month + No. of subs at end of current month)/2 The revenues and no. of subscriptions of Communication Module Service are not included in the above calculation of ARPU and MOU. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
SLIDE No.40 Reconciliation of the Disclosed Non-GAAP Financial Measures to the Most Directly Comparable GAAP Financial Measures  _____  .. EBITDA and EBITDA margin Billions of yen Year ending Year ended Six months ended Three months ended Six months ended March 31, 2011 March 31, 2010 September 30, 2009 September 30, 2010 September 30, 2010 (Revised Forecasts) a. EBITDA ¥ 1,550.0 ¥ 1,568.1 ¥ 836.0 ¥ 459.1 ¥ 860.7 Depreciation and amortization (683.0) (701.1) (337.8) (163.9) (322.0) Loss on sale or disposal of property, plant and equipment (27.0) (32.7) (13.0) (4.3) (7.2) Operating income 840.0 834.2 485.2 291.0 531.5 Other income (expense) (2.0) 1.9 (5.3) (4.5) (4.5) Income taxes (338.0) (338.2) (194.1) (116.1) (213.2) Equity in net income (losses) of affiliates (4.0) (0.9) 0.3 (2.1) (3.0) Less: Net (income)  loss attributable to noncontrolling interests 1.0 (2.3) (1.3) (0.6) (1.1) b. Net income attributable to NTT DOCOMO, INC. 497.0 494.8 284.7 167.6 309.7 c. Operating revenues 4,209.0 4,284.4 2,145.8 1,048.9 2,138.2 EBITDA margin (=a/c) 36.8% 36.6% 39.0% 43.8% 40.3% Net income margin (=b/c) 11.8% 11.5% 13.3% 16.0% 14.5% Note: EBITDA and EBITDA margin, as we use them, are different from EBITDA as used in Item 10(e) of regulation S-K and may not be comparable to similarly titled measures used by other companies.  _____  .. Free cash flows excluding changes in investments for cash management purposes Billions of yen Year ending Year ended Six months ended Three months ended Six months ended March 31, 2011 March 31, 2010 September 30, 2009 September 30, 2010 September 30, 2010 (Revised Forecasts) Free cash flows excluding changes in investments for cash management purposes ¥ 480.0 ¥ 416.9 ¥ 94.5 ¥ 237.7 ¥ 284.9 Changes in investments for cash management purposes * — (398.0) (27.0) (192.1) (0.3) Free cash flows 480.0 18.9 67.4 45.6 284.6 Net cash used in investing activities (686.0) (1,163.9) (441.1) (346.3) (348.7) Net cash provided by operating activities 1,166.0 1,182.8 508.5 392.0 633.3 Note: * Changes in investments for cash management purposes were derived from purchases, redemption at maturity and disposals of financial instruments held for cash management purposes with original maturities of longer than three months. Net cash used in investing activities includes changes in investments for cash management purposes except for the year ending March 31, 2011. The effect of changes in investments for cash management purposes is not taken into account when we forecasted net cash used i n investing activities for the year ending March 31, 2011 due to the difficulties in forecasting such effect. RESULTS FOR 2Q OF FY2010

 

 


Table of Contents

(GRAPHIC)
Names of companies, products, etc., contained in this document are the trademarks or registered trademarks of their respective organizations