As filed with the Securities and Exchange Commission on February 5, 2008

                                                    Registration No. 333-_______
================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM S-8
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933

                                   PAID, INC.
             (Exact Name of Registrant as Specified in its Charter)

                 Delaware                                 73-1479833
      (State or Other Jurisdiction of                 (I.R.S. Employer
      Incorporation or Organization)                Identification Number)

              4 Brussels Street, Worcester, MA 01610 (508-791-6710)
          (Address, Including Zip Code, and Telephone Number, Including
             Area Code, of Registrant's Principal Executive Offices)


         SALES ONLINE DIRECT, INC. 2001 NON-QUALIFIED STOCK OPTION PLAN
                              (Full title of Plan)


                                 Gregory Rotman
                                    President
                                   Paid, Inc.
                     4 Brussels Street, Worcester, MA 01610
                                 (508) 791-6710
                      (Name, Address and Telephone Number,
                   Including Area Code, of Agent for Service)

                                 with a copy to:

                             Michael A. Refolo, Esq.
                    Mirick, O'Connell, DeMallie & Lougee, LLP
                      100 Front Street, Worcester, MA 01608
                                 (508) 929-1622

                           --------------------------



                         CALCULATION OF REGISTRATION FEE



=========================================================================================================
                                                       Proposed          Proposed
                                       Amount          maximum            maximum             Amount of
 Title of securities                   to be         offering price      aggregate          registration
to Be Registered                     registered        per share       offering price            fee
---------------------------------------------------------------------------------------------------------
                                                                                   
Common Stock, $.001 par value       10,000,000(2)        $.355             $3,550,000          $139.52
=========================================================================================================


(1)   Estimated solely for purposes of calculating the registration fee pursuant
to Rule 457 under the Securities Act of 1933, on the basis of the average of the
high and low reported price of the Common Stock as reported on the National
Association of Securities Dealers OTC Bulletin Board on February 4, 2008.

(2)   This Registration Statement covers 10,000,000 additional shares of common
stock of Paid, Inc. that are being registered pursuant to the Sales OnLine
Direct, Inc. 2001 Non-Qualified Stock Option Plan, as amended (the "Amended
Plan"). These shares reflect an increase of 10,000,000 shares authorized under
the Amended Plan. This Registration Statement also relates to such presently
indeterminable number of additional shares of Common Stock are also registered
hereunder as may be issued in the event of a merger, consolidation,
reorganization, recapitalization, stock dividend, stock split or other similar
change in Common Stock.



EXPLANATORY NOTE

      This Registration Statement is filed pursuant to General Instruction E of
Form S-8 for the purpose of registering 10,000,000 additional shares of common
stock, par value $0.001 per share ("Common Stock"), of Paid, Inc., a Delaware
corporation (the "Registrant"), reserved for issuance upon the exercise of stock
options or the issuance of restricted stock awards that may be granted under the
Sales OnLine Direct, Inc. 2001 Non-Qualified Stock Option Plan. The contents of
the Registrant's previously filed Form S-8 Registration Statement No. 333-55180,
333-63268, 333-68718, 333-81290, 333-104402, 333-108529, 333-125194 and
333-135553 as filed with the SEC on February 7, 2001, June 19, 2001, August 30,
2001, January 24, 2002, April 9, 2003, September 5, 2003, May 24, 2005, and June
30, 2006 respectively, are hereby incorporated by reference in this Registration
Statement.

                                     PART II

               INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

Item 8.  Exhibits.

Number   Description


4.1*     Specimen Common Stock Certificate (Filed as Exhibit 4.1 to the
         Registrant's Registration Statement on Form SB-2 (Reg. No. 333-48542))

5**      Legal Opinion of Mirick, O'Connell, DeMallie & Lougee, LLP

23.1**   Consent of Mirick, O'Connell, DeMallie & Lougee, LLP (contained in its
         opinion filed as Exhibit 5).

23.2**   Consent of Carlin, Charron & Rosen, LLP

24**     Power of Attorney

99.1**   Sales OnLine Direct, Inc. 2001 Non-Qualified Stock Option Plan, as
         amended

------

*        Incorporated by reference. In accordance with Rule 411 promulgated
         pursuant to the Securities Act, reference is made to the documents
         noted which have been previously filed with the Commission, and are
         incorporated by reference herein.

**       Filed herewith.



                                   SIGNATURES

      Pursuant to the requirements of the Securities Act of 1933, as amended,
the Registrant certifies that it has reasonable grounds to believe that it meets
all of the requirements for filing on Form S-8 and has duly caused this Form S-8
Registration Statement to be signed on its behalf by the undersigned, hereunto
duly authorized, in the City of Worcester, Massachusetts, on February 4, 2008.

                                    PAID, INC.


                                    By:    /s/ Gregory Rotman
                                        ---------------------------
                                          Gregory Rotman, President


                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Gregory Rotman and Richard Rotman, and each of
them (with full power to each of them to act alone), his true and lawful
attorneys-in-fact and agents, with full power of substitution and
resubstitution, for him and in his name, place and stead, in any and all
capacities, to sign any or all amendments (including post-effective amendments)
to this Registration Statement, and to file the same, with all exhibits thereto
and other documents in connection therewith, with the Securities and Exchange
Commission, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
requisite and necessary to be done in and about the premises, as fully to all
intents and purposes as he might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
substitutes, may lawfully do or cause to be done by virtue hereof.

      Pursuant to the requirements of the Securities Act of 1933, as amended,
this Form S-8 Registration Statement has been signed by the following persons in
the capacities and on the dates indicated.

         Signature                    Title                         Date

/s/ Gregory Rotman            Director, President and
------------------------      Chief Executive Officer
                              (Principal Executive
                              Officer)                          February 4, 2008

/s/ Richard Rotman            Director, Chief Financial
------------------------      Officer, Vice President
                              and Treasurer (Principal
                              Financial Officer)                February 4, 2008


 /s/ Andrew Pilaro            Director                          February 4 2008
-------------------------



EXHIBIT INDEX

Exhibit
Number


4.1*     Specimen Common Stock Certificate (Filed as Exhibit 4.1 to the
         Registrant's Registration Statement on Form SB-2 (Reg. No. 333-48542))

5**      Legal Opinion of Mirick, O'Connell, DeMallie & Lougee, LLP

23.1**   Consent of Mirick, O'Connell, DeMallie & Lougee, LLP  (contained in its
         opinion filed as Exhibit 5)

23.2**   Consent of Carlin, Charron & Rosen, LLP

24**     Power of Attorney

99.1**   Sales OnLine Direct, Inc. 2001 Non-Qualified Stock Option Plan, as
         amended

------

*        Incorporated by reference. In accordance with Rule 411 promulgated
         pursuant to the Securities Act, reference is made to the documents
         noted which have been previously filed with the Commission, and are
         incorporated by reference herein.

**       Filed herewith.